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Technology: Gadget Revolution

entertainment experience. Seven years ago, if you got a piece of coverage in a national, you'd celebrate; now it ...

OPINION: My Best Hire

Jacqui came to Microsoft from the agency Profile Corporate Communications (which was later acquired by Grayling). We'd interviewed a great many candidates, but after 20 minutes talking to Jacqui I knew we'd found the right person. In that first conversation, we already started bouncing around new ...

STOP PRESS: Softimage hands Bubble & Squeak PR account

CORPORATE: Special effects and 3-D animation software firm Softimage has handed two-year UK

Edelman PR raids Cisco Systems for technology chief

arm in mainland Europe, reporting to Rosanna d'Antona, Edelman's European President and UK CEO Tari ...

CAMPAIGNS: Technology PR - Praxis heads promotion for 3D Digimask

technology that enables users to create an animated 3D version of their own head by uploading one front ... title 'virtual cloning' as a media hook, Praxis highlighted the opportunities - such as having your 3D ...

DIARY: Games commence as Green Pyramid sets up Battle Zone on its site

through a 3-D maze and 'shoot down sinister bad guys'. Green Pyramid's site was developed by web firm ...

BORDER LINES: HONG KONG - Hoffman grabs global think3 PR

for the company s range of 3D mechanical design software. Other clients in the region include Hewlett...programmes for the company s range of 3D mechanical design software. Other clients in the region include ...

MEDIA Profile: Bringing guests live to your PC - Tom Laidlaw, senior producer, AOL Live

in sound engineering, he d gone to Illuminations with an idea for a CD-ROM. A year later, he was starting ...

FOCUS: HI-TECH PR - Keeping an eye on future markets - Convergence of technologies has resulted in a flurry of mergers and acquisitions in the hi-tech sector. Good IT PR agencies both large and small must examine how they can benefit from the trend

big and important to be handled separately. We d proved our worth in Europe and also had regular consultation with Equant in the US so we d built up a fund of trust with them. Running the programme ...

Diary: Harvard PR shot an e-mail into the air, it fell to earth they knew not where

of people that we d be keen to offload if you are interested. Geoff Boyes, a director of hi ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.