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Ford launches pan-European 'social influencer' campaign

incorporates technology used by the US military to enable previews of the B-Max in 3D. It has chosen ...

Peugeot targets younger drivers with YouTube push

The French manufacturer has launched a video clip featuring Nonstop performer Scott dancing to a new track called Feel the love by Rudimental, tipped to be a big hit this summer. The campaign, devised by Initials Marketing, EHS 4D and OMD, includes a video showing Scott moving continuously ...

Honda UK chief Martin Moll on boosting lacklustre sales

mountain biking' and golf. Favourite car 'The Honda NSX. Outside Honda, I'd have to say Range Rover ...

Audi 'pacesetter' by Kempertrautmann GmbH

The 30-second ad will air in Germany and run in UK cinemas in early March, alongside a print campaign with three different motifs. A version that is being converted into stereo 3D will be shown in German cinemas from late April. ...

Telegraph Media Group in six-figure deal with Kia

and developed by Innocean Worldwide UK/D G. Wired magazine rolled out a "scratch off" cover for its June ...

Mini opens first UK 'store' at Westfield Stratford

The store, which will remain open for 12 months, will promote its coup and Countryman models, as well as a range of Mini-branded lifestyle merchandise. It also features what the manufacturer claims to be the UK s first "3D car configurator". Jochen Goller, Mini's UK director, said it was important ...

Audi's new marketing boss Dominic Chambers on keeping the brand in the fast lane

, the number-one responsibility is managing brands, so that's something I'd like to do." The campaign ...

CREATIVE STRATEGY: Flaming Ferraris all round for Honda's 80s tribute

Retro' award. And maybe some real gongs, too. Flaming Ferraris all around, I'd say. Simon ...

Autoglass casts Facebook competition winner in TV ad

at Autoglass, said: "At Autoglass, we love putting our staff at the forefront of our brand, but we thought we'd ...

AMV BBDO puts Mercedes on the map in chilling tale

It's a tough and ambitious brief for Mercedes-Benz. How do you engage younger audiences by giving them the visceral sense of excitement they'd feel if they drove a Mercedes? To crack it, we wanted ... 's approach was to use photogrammetry (mapping 3D shapes from 2D images). It's deliberately not glossy, full ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.