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Co-op appoints Leo Burnett to £50m ad account

The agency won the account after a competitive pitch against Now and CHI Partners. The win is expected to be ratified by the Co-op board next week. DDB is believed to have withdrawn on the eve of the pitch as a result of its merger with agency Adam Eve, which handles the John Lewis advertising account ...

Adwatch and Webwatch (April 25 ) Top 20 recall: Tesco

= (-) Purina (Gourmet Gold) DDB UK/Mindshare 25 Webwatch: Top 20 recall ... Virgin Media DDB London, Rapp/Fifty6 39 2 ( ) Asda Gratterpalm/Carat 30 ...

Trading places: this week's people moves

Advertising McCann London has ended its long search for creative leadership with the appointment of Wieden+Kennedy's Rob Doubal and Lolly Thomson as its executive creative directors. ( Campaign ) Nick Fox , the chief client officer at DDB UK , is stepping down from his position ...

John Lewis takes Creative Circle Gold of Golds

in design, craft and typography, DDB UK for Bud Ice in direct, and Grey for the British Heart Foundation ...

Kwik-Fit pushes value message with £5m campaign

The latest television activity follows on from its 'You ll Be Amazed At What We Do' campaign, which was aimed at raising awareness of Kwik-Fit's product offering. Kwik-Fit hopes its latest 'Mates Rates' campaign, created by DDB, will cement it as the "go-to" destination for car maintenance ...

EBay returns to TV after five-year break

, developed by DDB Tribal Germany and focusing on new as well as used goods.

Bakers creates TV soundtrack just for dogs

The Bakers Meaty Meals ad by DDB UK recreates 'The Italian Job' and features a pack of dogs re-enacting scenes from the film. The ad originally aired last summer with a soundtrack designed for humans. The new, remixed version, complete with additional high-pitched sounds that only dogs can hear ...

Trading places: this week's people moves

for the leadership of the agency. ( Campaign ) AMV BBDO has hired two senior strategists from DDB. Herve ...

Trading places: this week's people moves

) The independent agency 18 Feet Rising has hired Jon Busk, the managing partner at DDB UK, as its first managing ...

Virgin Media 'keep up' by DDB UK

campaign by DDB UK. It is the last work from DDB before the account passes to Bartle Bogle Hegarty.

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.