09 Dec 2008
| by Caroline Lovell
LONDON - Delaney Lund Knox Warren has won the consumer ad account to launch a new "female Viagra...DLKW pitched for the advertising business in November with its sister agency PAN, a full ...
of the account leaving DLKW the consumer market. The two agenices will be responsible for the Healthcare Professional (HCP) launch and consumer disease awareness campaigns for Flibanserin. The non-hormonal oral ...
17 Mar 2010
| by Gemma O'Reilly
as it prepares to launch a new drug dubbed the 'female viagra'....around Flibanserin, the first drug designed to boost sexual desire among women. TLG will work alongside ...
Flibanserin as part of the solution for women suffering from decreased sexual desire, while looking to put ...
leaders and MPs, as well as work in Scotland, Wales and Northern Ireland. Flibanserin is currently ...
15 Oct 1998
| by BINNUR BEYAZTAS
The first ad for controversial impotence drug Viagra appears this
week in the medical press...The first ad for controversial impotence drug Viagra appears this
week in the medical press. The campaign aims to defuse the tabloid image
of the drug and remind doctors that Viagra is aimed at people with a
clinical condition, rather than being for recreational use. The ad was
created by Viagra owner ...
16 May 2007
| by David Quainton
Viagra has handed out a massive pan-European comms account as it aims to retake market share lost...to Paris-based Viagra senior brand manager Mike Smith, who works for Pfizer Europe. A sizeable portion of our work will now be aimed at women as gatekeepers of the home, said Spurr. Viagra has never had ...
that the brief could be extended to public affairs work if Edelman is tasked with dealing with Viagra ...
31 May 2005
Short but to the point. A businessman enters a lift and is asked by a colleague why he looks a little tired. "Up late? Thompson file?" he is asked but when he starts to relate the previous night's events, bleeped out and with his lips hidden by a blue Viagra pill, the other occupants of the elevator ...
11 Sep 2008
Pfizer has brought in two new agencies to handle PR for Viagra, sparking speculation that the high...Communications to promote Viagra. Beattie s director Jackie Boyd-Coleman said the agency had ceased activity ...
09 Apr 2004
of Pfizer’s medical community campaign for Viagra.
07 Apr 2000
| by LISA CAMPBELL
for its anti-impotence drug Viagra
across Europe....The drugs giant Pfizer is understood to have appointed Carat to
handle media planning and buying for its anti-impotence drug Viagra
across Europe.
The agency will also handle Pfizer s animal ...
-Erickson to handle its Viagra advertising account
across Europe.
The account is worth up to pounds 12 ...
21 Jul 2011
in the final edition of News of the World, roped in a team from DLKW Lowe comprising Greg Delaney, Katrina
24 Jun 2011
| by Katherine Levy
Socially responsible work for COI and Marie Curie proved to be DLKW's best hits....and effectiveness, continues to throw up some surprising results. As DLKW Lowe takes centre stage this week, a ...
in the lift".
Overall, DLKW Lowe's work seems to appeal best to the 55-plus generation. The most popular ...
with the over-55s, although they would probably prefer a ride on the Orient Express.
DLKW Lowe's first iAd ...