31 Jan 2012
Halfords Autocentres has launched a TV sponsorship campaign for motoring programming on Dave.
09 Aug 2010
| by Kunal Dutta
Halfords, the car accessory retailer, has appointed DLKW Lowe to handle its £10m creative account....The win is the first for the newly-merged DLKW and Lowe agency and follows a pitch against the incumbent, M C Saatchi, Beattie McGuinness Bungay and VCCP.
Its appointment, following a pitch handled by The Observatory, comes as Halfords looks to rebrand its 224 existing outlets and plans to open a further 200 ...
20 Jul 2010
Vauxhall has launched a follow-up TV ad featuring the winner of its Facebook competition to promote its Corsa model.
02 Feb 2010
| by Alex Brownsell
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The campaign, by DLKW, attempts to tie ...
02 Feb 2010
Vauxhall has launched a new campaign for its Corsa, dropping the 'C'mon' characters which have fronted its ads since 2006.
06 Jan 2010
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Created by DLKW, the spot explains how to use ...
05 Jan 2009
| by Hadassah Nymark
LONDON - DLKW has created a multi-media campaign to support the launch of the new Vauxhall Insignia...features of the Insignia model. DLKW won the account to launch the Insignia campaign across Europe ...
Kingdom Agency: DLKW Client: GM Europe Director: Markus Walter Art Director: Jackie Steers ...
17 Apr 2008
| by Kunal Dutta
The agency pitched against Lowe and McCann Erickson, two of GM s roster agencies. DLKW will create ...
and launch in November. James Pool, the DLKW joint managing director, said: GM s designers and engineers have delivered a truly great flagship product. It s a privilege for DLKW to win the responsibility ...
23 Feb 2007
| by by Darren Davidson
LONDON - The COI has retained DLKW on its £5.5m DVLA business following a two-way shoot-out against...The pitch was called in November and, at an earlier stage, also included Rainey Kelly Campbell Roalfe/Y R. DLKW first picked up the DVLA car tax brief in 2004 from Leo Burnett. This time around, DLKW will work on a campaign to remind people to tax their vehicles by the renewal deadline, with warnings ...
28 Nov 2006
| by by James Quilter
LONDON - General Motors has handed DLKW the £70m pan-European brief to launch its latest Astra..., GM has invited its roster agencies DLKW, McCann Erickson, Marcelle Paris and 180 Amsterdam to pitch ...
since the 80s.
The brief is the latest Vauxhall Opel win for DLKW.
The agency, which was added ...