Technology: Gadget Revolution
27 Feb 2004 | by Adam Hill
on vertical markets that has seen Kaizo push palmOne's female-focused PDA, the Zire 21, to magazines on wine ...
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Campaign: Midnight lifts sales for Korean phone maker - Consumer PR
15 Apr 2005 | by Stephanie Siegle
to particularly focus on the female teen market as the phone would naturally appeal to them. The campaign also ...
Orange stages consumer pitch for female book prize
30 Nov 2001
to address the perceived dearth of female-written books being shortlisted for the more established ... of men was chosen to shadow the awards' all-female jury. The results were aimed at highlighting ...
MEDIA BRIEFS: Text messaging service from 19 mag
03 Nov 2000
IPC Media title 19 magazine, which is aimed at 16 to 21-year-old females, will begin its text messaging service on 10 November. Around 26,000 readers have signed up to receive snippets of news, products and gossip via their mobile phones. 'We can strategically target any age group,' a spokeswoman ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
