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LETTERS: D&AD JURIES; We must nurture female creatives

Last year, I was lucky enough to be included as one of the two female judges of the D re out...Last year, I was lucky enough to be included as one of the two female judges of the D re out there - we ve all just got to try a lot harder to recognise them and encourage them to keep going in this male-dominated world that D ve missed something and all the consumers today are men. Helen ...

CLOSE-UP: CLIENT OF THE WEEK; New view at Carlsberg-Tetley

, and a unique alcoholic soda aimed at sophisticated female drinkers dubbed Vault, as well as Arrol ...

INTERACTIVE: BEHIND THE HYPE/INTERNET RATECARDS; Can Internet publications justify their ad ratecard prices?

Vauxhall, we can deliver female drivers under 30 and male drivers between 35 and 40. But Stephen ...

THIS WEEK: UKCL adds the feminine touch for its ad debut

for the National Lottery. The tagline and female image for the TV campaign are previewed in a new pounds ...

MARKETING MIX: LETTER OF THE WEEK * Sponsored by TEAM; The uplifting aspect of a ‘fidget’

and her needs. We base this on a thorough understanding of the contemporary female psyche ...

ADWATCH: Parents want fair play from toy advertisers

. Interestingly, that 35% has a male/female split of 26%/44% - which must prove something, even if only that toy ...

PRIVATE VIEW

to such blatant sexism, through the exploitation of the female stereotype, until the clever twist at the end ...

SCANDINAVIAN MEDIA: Tv’s Teething Problems

at the female consumer. ZTV has probably been more valuable in filling a gap. Youth is a different ...

SUPPLEMENT: EUROPEAN BRANDS; European Private View

this arduous problem by not showing any product at all; a man calls a sex line and tells the anonymous female ...

SUPPLEMENT: THE REGIONAL PRESS AWARDS 1995; The Press Computer Systems Award: Services Advertisement of the Year

Winner Title: Another woman Agency: Robson Brown Client: Female Investigation Services Creative...Winner Title: Another woman Agency: Robson Brown Client: Female Investigation Services Creative Director: Stuart Robson Art Directors: Rob Spence, Marcus Leigh Copywriters: Marcus Leigh, Rob Spence Typographer: Rob Spence ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.