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SUPPLEMENT: IPA ADVERTISING EFFECTIVENESS AWARDS 1996; Grand Prix

to ease such tensions in gatekeeper homes by promoting the social value of female-style telephone ...

MEDIA: TV MONITOR/A WEEKLY LOOK AT WHO’S BUYING WHAT AND WHEN

good place to find them throughout the show s three-week run. For Renault, the upmarket female ... for brand association. Wrigley s Orbit was targeting under-35s, with a slight female slant, while ...

MEDIA: TV MONITOR/A WEEKLY LOOK AT WHO’S BUYING WHAT AND WHEN

the others were also confidently chasing a sizeable ABC female audience. ...

THIS WEEK: STOP PRESS

on down-to- earth female friendships rather than glamorous images of women. ...

ADWATCH: Kleenex threesome keeps it at number two

starring Kleenex s female trio since the campaign began in 1991 - has quadrupled sales and boosted ...

 

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