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CAMPAIGN DIARY: ’Get your bits out for the girls’ was the cry at a Capital occasion

tribute band and belting out the hits? We re not quite sure who the female singing with him ...

Newsmaker/Jim Hytner: Why Channel 5’s boss wants to take more control.

their creations, was Hytner’s idea as he sought to broaden Sky’s appeal to female audiences. It is unlikely ...

CRAFT: PROFILE - Upbeat female duo behind the Brave breakaway/Emma Hall on whether the gamble

and female, Stapleton and Bliss have endured some cynicism about their success. If people want to think we are bonking for business, then let them. It upset us at the beginning, but being female isn t such a ...

TV MONITOR: A WEEKLY LOOK AT WHO’S BUYING WHAT AND WHEN

female-biased audience. Advertisers in the first slot were: Nissan Almera, EMI, Safeway, Persil ...

Y&R focuses on taste sensation in pounds 3m HP Sauce ads

film features a female firefighter. Y s campaign follows on from an existing one, which has ...

Court Burkitt lends Malibu Spice work monochrome look

couple. The female model is painted black and the male model, painted white, is holding the distinctive ...

Bates Royal Mail campaign prompts goodwill between businesses

-second film, which appears on ITV, Channels 4 and 5 and satellite TV, shows two female office workers ...

TV MONITOR: A WEEKLY LOOK AT WHO’S BUYING WHAT AND WHEN

. The tough theme of Gold fitted in with an ad showing a female GP braving the elements. The TV buyer ...

BACKBITE

found the key to access the hearts and minds of the disenfranchised female reader of a certain age ...

Lowes gives Smirnoff Mule a 40s feel

centres around a detective and his female client who find themselves subjected to a series of ridiculous ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.