to remove filtersCAMPAIGNS: Sponsorship - Plain sailing for yacht sponsors
30 Oct 1998 | by JENNIFER WHITEHEAD
Atkinson Courage with the idea of assembling an all-female sailing crew to tackle a series of sailing ...
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STOP PRESS
17 Dec 1998 | by DANNY ROGERS
at females aged 50 and over, launches this month and aims to increase sherry consumption. UK adspend ...
Female finance on the up
29 Oct 1998 | by DANNY ROGERS
A report from Mintel reveals that there has been a huge rise in women having financial products in their own name since 1991. The greatest increase was for store cards (29% of women now hold one, up from 13% in 1991), although PEPs and pensions showed similar rises.
PRIVATE VIEW
25 Sep 1998 | by BILLY MAWHINNEY, a creative director at
and that the Viagra can wait. HP FOODS Project: Lea Perrins Worcestershire Sauce Client: Kim Small ...
IN-HOUSE SURVEY: Home front - This year’s survey shows that in-house evaluation still has a long way to go. Stephanie France reports
21 Aug 1998 | by STEPHANIE FRANCE
of Earth fragrance, the company has commissioned a range of photographs by female photographers of women ...
CORPORATE HOSPITALITY: Hosts with the most - Entertaining business contacts can be an expensive affair, but how can you measure the returns? Gill Upton writes
20 Aug 1998 | by GILL UPTON
to take into account the higher proportion of female guests. Generally we go for more cerebral, more ...
MARKETING MIX: That was the week that was
13 Aug 1998 | by HARRIOT LANE FOX
Remington to withdraw its new female shaver, Smooth and Silky, after complaints from rival Epilady brand ...
TV MONITOR/A WEEKLY LOOK AT WHO’S BUYING WHAT AND WHEN
17 Jul 1998 | by DOMINIC MILLS
ITV s corset collection got another airing last week as Far from the Madding Crowd was given the upcoming and pretty actress/ swarthy actor treatment. Jonathan Firth - the brother of Mr Darcy - was guaranteed to pull in female viewers, and newcomer Paloma Baeza s Bathsheba was creditable. Those ...
DESIGN CHOICE: LADBROKE SHOPS
05 Mar 1998 | by NEIL SVENSON, Managing Director, Rufus
are in a bank. Instead, there are the smiling faces of the all-female management team, who ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
