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FEATURE: The PR century - Events earlier this century provided the primordial stew that gave birth to the rise of PR. Robert Gray turns back the pages of time to where it all began

10 Dec 1999 | by ROBERT GRAY

had its first female council member - Joyce Blow, of the Council of Industrial Design. It wasn t a female profession at all in the 1950s, says Blow. But today PR is a different story ...

OPINION: News Analysis - No longer in the realm of the purely medicinal/The pharmaceutical industry is readying itself for a major overhaul of the way drugs are marketed if US-style consumer advertising is introduced in the UK

03 Dec 1999 | by MARY COWLETT

for the latest date about anti-impotence drug Viagra, throws up a confusing wealth of web sites - some good, some utter junk. It would seem a safe bet that Viagra manufacturer Pfizer would offer the one web ... promoting drugs within the media. For example, although Pfizer could not promote Viagra ...

DIARY: Pass the aspirin, please, and I’ll read the news

03 Dec 1999 | by ANDREW HOLT

the evening making a number of offers to the female clients and staff, culminating in an unmissable proposal ...

MEDIA BRIEFS: All change at The Sun’s news desk

19 Nov 1999 | by JEMIMAH BAILEY

female news editor. Former news editor Glen Goodey has been given the new role of assistant editor...The Sun has reshuffled its news desk, promoting deputy news editor Sue Thompson to be its first female news editor. Former news editor Glen Goodey has been given the new role of assistant editor, planning. Mark Wood, former deputy night news editor, becomes Thompson s deputy, while Brandon Malinsky ...

DIARY: Selfless event organiser could be persuaded to put love before duty

12 Nov 1999 | by ANDREW HOLT

of attention for one young female. As the poor man waited innocently in the wings, a determined young ...

MEDIA: GWR launches Radio 1 challenge

22 Oct 1999 | by ED SHELTON

lifestyle, fashion and music. Core is specifically targeted at a female biased audience of students ...

MEDIA: SATURDAY MAGAZINES - Now Sunday is coming a day earlier/Newspapers have caught on to the fact that people want more entertainment on a Saturday, and are developing magazines to broaden their reader base

22 Oct 1999 | by ED SHELTON

,159,000 Profile: 48.9% female; 86.7% ABC1; 58.8% under 45. Frequency: weekly Other magazines ... Readership: 1,700,000 Profile: 46.9% female; 85.9% ABC1; 48.4% under 45. Frequency: weekly ... Editor: Andrew Tuck Readership: 555,000 Profile: 52.4% female; 84.3% ABC1; 58.7% under 45 ...

INTERNET PR: How PR can save your e-business - Many companies are using PR as a way of combating bad press on the internet. Mary Cowlett reports

21 Oct 1999 | by MARY COWLETT

regulatory bodies, while Viagra manufacturer Pfizer has links to groups such as the Impotence Society ...

MEDIA: MEN’S MAGAZINES - Lifestyle mags take aim at everyman/Ladmags appear to have hit a high water mark in sales, and it is now the more upmarket men’s magazines which are growing their readership

08 Oct 1999 | by ED SHELTON

,089 Reach: ABC1, 28:22 male:female split, 18- to 34-year-olds Frequency: monthly Editor ... - to 50-years-old. And a recent NRS survey revealed that 22 per cent of our readership were female ...

MEDIA: TV listings are widening in appeal - The television listings market is currently in a boom period, but dedicated magazines are diversifying their content to ensure their future prosperity

01 Oct 1999 | by STEPHEN ARMSTRONG

. HEAT Circulation: 65,522 Reach: average reader 26, urban, 50:50 male:female split ... ,390,481 Reach: 52:48 male:female split, 71% ABC1 Frequency: weekly Editor: Sue Robinson ...

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