to remove filtersBoots plans launch for men-only loyalty card
19 Aug 1999 | by ALEXANDRA JARDINE
Advantage Card holders. Its reward point offers have concentrated on female-oriented treats such as days ...
Search results for DLKW, female Viagra, Flibanserin
Search filters:
Add Search Filters:
By Date
By Publication
- Marketing (8)
By Industry Sector
- Food & Drink (1)
- Government / Non-Profit (2)
- Media / Entertainment (2)
- Retail (3)
- Travel / Leisure (1)
MEDIA: Do customer titles work for readers? - James Curtis tested the marketing capabilities of three magazines with three readers
07 Oct 1999 | by JAMES CURTIS
customers - in this case a female BMW owner (of which I assume BMW has many). - BMW Magazine ...
CONTRACT PUBLISHING: High gloss boost to customer titles - A more subtle, sleeker approach to branded magazines is winning over consumers
12 Aug 1999 | by ROBERT GRAY
Next month Boots the Chemist will take a second bite at customer magazine publishing with the launch of Health ten million Advantage Card holders: female customers predominantly aged 24 to 44 with an interest in health and beauty. The title will effectively debut as the UK s highest circulation ...
Londis stores to offer net access via cyber-cafes
24 Jun 1999 | by STEVE BELL
. The magazine is designed for both male and female readers and covers things such as cookery, sport ...
FIELD MARKETING: Does enthusiasm outdo expertise? - Is professional training a must for high street field marketers? Fran Littlewood investigates
06 May 1999 | by FRAN LITTLEWOOD
are part-time, second generation sales people, predominantly female and middle-aged and believe training ...
Cause Related Marketing: Harder times mean smarter marketing - How do charity marketers get around intense competition, donor fatigue and tired ideas for fundraising? Julie Bird finds the innovators
25 Mar 1999 | by JULIE BIRD
their demographic reach beyond the usual respondents of 50-plus females in the South-east. This device attracts ...
Design: Designs on women - Sisters are doing it themselves, but DIY manufacturers and retailers are stuck in a male mindset over design Jane Bainbridge looks at what women consumers want.
18 Mar 1999 | by JANE BAINBRIDGE
was worth pounds 7.24bn in 1997, so there must be money to be made from male-female market segmentation. Segmenting the market Dulux is one paint manufacturer that has begun to address the growing female ... recognition of the female DIY market will come only when the power tools market starts adapting its products ...
Mail’s female posting
14 Jan 1999 | by NEILL DENNY
The Royal Mail is launching a pounds 1.5m direct marketing offensive as part of its pounds 5m millennium stamps promotion. One million women aged over 35 will be targeted by OgilvyOne.
Additional Information
Campaign Jobs
- Account Executive - Marketing & Advertising Adam Recruitment £18000 - £22000 per annum, Manchester
- Social Media Manager - Manchester Adam Recruitment £30000 - £40000 per annum, Manchester
- Client Account Manager - London Guru Careers £18 - 22k + Bonus per annum, London
- Head of Digital / Head of Digital Marketing - Hampshire RedCat Solutions £60000 - £75000 per annum, Hampshire
- Senior Recruitment Fundraiser Greenpeace £33,456 to £39,168 per annum, London
Highest rated
Most viewed
Most commented
Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
