DLKW set to repitch as Teacher Training Agency calls review
19 Nov 1999 | by CLAIRE BEALE
. She said: It s a very open process. DLKW will have the same treatment as everyone else ...
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Express and Emap unveil online plans with a female focus
22 Nov 1999 | by RACHEL MINTER
The rush to corner the lucrative female e-commerce market continued this week with the announcement that Express Newspapers is planning a female lifestyle site, while Emap is planning to launch Red Direct as fully fledged e-commerce catalogue.
Female and grey consumers top ad scepticism survey
21 Oct 1999 | by ANNE-MARIE CRAWFORD
A high proportion of women consider advertising to be an unrealistic portrayal of life in the UK today, while nearly three-quarters of older people are alienated by it, according to new research by the Future Foundation.
Boots and Telegraph give handbag.com site a female focus
20 Sep 1999 | by MARK TUNGATE
Boots and The Daily Telegraph have launched a joint internet venture, called handbag.com, in a bid to capture the women s sector of the online market.
Daewoo, Viagra and Teletubbies make 2000 list
22 Apr 1999 | by LISA CAMPBELL
Daewoo s sales strategy, Teletubbies, Viagra, and a wind-up lantern designed along the lines of a...Daewoo s sales strategy, Teletubbies, Viagra, and a wind-up lantern designed along the lines of a wind-up radio have all been named in the latest list of Millennium Products from the Design Council. The products have been selected because they are innovative, creative and forward ...
CAMPAIGN DIARY: Unlucky female WLTM any men rather than the sorry Dishes here
12 Mar 1999 | by PATRICK COLLISTER, Executive Creative D
It s hard to imagine a worse experience than going on Blind Date, but Channel 4 s Dishes must be worse, certainly if you re Helen Dixson-Smith, a production assistant at Leo Burnett.
Little Boddie targets female light drinkers
11 Mar 1999 | by LISA CAMPBELL
Whitbread is launching a stubby version of its Boddingtons brand in an attempt to recruit light drinkers, including women.
Mail’s female posting
14 Jan 1999 | by NEILL DENNY
The Royal Mail is launching a pounds 1.5m direct marketing offensive as part of its pounds 5m millennium stamps promotion. One million women aged over 35 will be targeted by OgilvyOne.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
