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Boycott replaced by Chris Williams at the Express

female editor of a daily national UK newspaper when she took over at The Independent, prior to joining ...

Viagra enlists Porter Novelli to boost sales

cure Viagra....cure Viagra. Pfizer confirmed it looked at four agencies and had narrowed its choices to Porter ... to involve a US, European and Asian element. It is not thought to affect the relationship Viagra has ... all worked on various stages of Viagra s development. During the pitch, PN and BSMG were tested ...

MWO brings Silentnight's icons back to TV after a decade

role in order to appeal to what the company says is its core female target audience. The initiative ...

NEW MEDIA BRIEFS

NetValue. There are now 11.6 million people online at home, including 4.7 million female users. Users aged...Three million homes went online for the first time last year, according to web monitoring company NetValue. There are now 11.6 million people online at home, including 4.7 million female users. Users aged 50-plus rose by 680,000 to 2.2 million, with children under 14 making up 600,000 of the total. ...

STOP PRESS: Manchester Police comms man suspended

suspended after allegations of sexual harassment by female colleagues at a party. A GMP spokeswoman said...The assistant communications director at Greater Manchester Police, John Williamson, has been suspended after allegations of sexual harassment by female colleagues at a party. A GMP spokeswoman said an internal investigation was underway and no further comment could be made at this stage. ...

CAMPAIGN-I: Halifax's integrated ads use superstitial loading technology

-February, was done by Ebrands@DLKW, the digital division of the advertising agency Delaney Lund Knox Warren s press ...

Quiet Storm creates new 'higher IQ' work for Emap's Heat title

Emap Elan has launched a second burst of its higher the IQ, the greater the need for gossip campaign for Heat magazine. Two ads, produced by Quiet Storm, will promote the title s issues for January, February and March. In the first, a female scientist presents two women with a black box ...

CAREERS: Company CV - Tesco

July Tesco announced it would set up a female-oriented web site in a joint venture with ivillage ...

SALES PROMOTION: How SP fits into an electronic society - Ken Gofton reports on how promotions are winging their way to your mobile and PC

female readership registered in the first week of the offer. Leading computer games producer Eidos ...

MARKETING MIX: I'll name that brand in one

targeted ABC1s and 25+ females. The most distinctive feature of the brand's packaging is the bold ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.