to remove filtersSpoof 'Hello Boys' campaign leads to backlash at market
28 Nov 2003 | by Jennifer Whitehead,
for using nudity. "The female nude is not only more arresting than even the most delicious looking cake ...
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ADWATCH STARS OF 2003
18 Dec 2003 | by Gail Kemp
to be tricky. This year, DLKW developed a series of distinctive animations featuring a cartoon version ... to drive home the benefits of Halifax products. DLKW made one live-action spot this year - the 60-second ... Planning Group 3= 1 Lotto WCRS/OMD UK 83 07.11.02 21.53 3= 3= Halifax DLKW/Vizeum UK 83 12.06.03 37.20 5 ...
WORLD: GALLERY
24 Oct 2003
representative of the target market (female-biased and aged 35 and over). A series of 20-second spots introduce ...
EDITORIAL: Welcome back to ambassador's party
17 Oct 2003
been dusted off, and in a bid to move with the times has cast a female ambassador. It's cheesy
ADWATCH: Baileys promotes guilt-free pleasure in smaller bottles
16 Oct 2003 | by Sam Solley
voiceover asking "Did the kids behave alright?" as the line appears on-screen. A female voiceover replies ...
HOTLINE: Ferrero Rocher brings back ambassador's party
10 Oct 2003
. The campaign, devised by Pubbliregia, features a female ambassador and breaks on 13 October.
Quorn focuses on health credentials
10 Oct 2003
predominately female audience through celebrity magazines, supermarket posters and radio in London, Meridian ...
WORLD: GALLERY
10 Oct 2003
male and female bodies with the sumptuous furniture. The key concept in these magazine ads ...
STOP PRESS: Ferrero Rocher returns to 'ambassador's reception' theme
09 Oct 2003
was responsible for the original ambassador ad, and features a female ambassador.
Ferrero resurrects 'the ambassador's party' with a twist
06 Oct 2003
, the ambassador's reception is, as always, already under way. It all seems very formal until a glamorous female ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
