to remove filtersCampaign: Hasbro resurrects My Little Pony brand - Consumer PR
10 Sep 2004 | by Donna Werbner
that female readers who had grown up with My Little Pony, and might now have children themselves, were aware ...
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Campaign: Second Opinion
22 Oct 2004
sense: its cross-party appeal united fans and, critically, pulled in the female fans who are swayed more ... females would make sense. The challenge is to balance the fashion and footy credentials. The PR team got ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
