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Amnesty 'up to 69' by Cake
15 Nov 2006
Integrated agency Cake has unveiled its latest viral drive for Amnesty International to raise awareness of domestic abuse. "Up to 69", aimed at the female audience, follows a woman who enters the toilets in a nightclub along with several other girls. As she looks at herself in the mirror, she begins ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
