Marketing League Table: Advertising leagues
19 Dec 2007
19 DLKW 145,398,335 133,543,717 8.88 16 17 Clemmow Hornby Inge ...
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Marketing League Table: Direct marketing leagues
19 Dec 2007
Dialogue DLKW 2 5,807,000 4,731,000 23 17 Chemistry Communications ... DLKW 2 6,100,000 4,980,184 22 57 35 17 Chemistry Communications ... HFC Bank, Peugeot, John Lewis. Predominantly DM. www.cmwlondon.com 16 Dialogue DLKW 2 ...
Adwatch of the Year: The work that worked 2007
19 Dec 2007
voted Britain's lowest-price supermarket (30") 6= (-) eBay DLKW/PHD 72 14 ...
Brands: Brands we love ..
19 Dec 2007
(%) % share Male Female Midlands North South 1 (1) Google 68.7 45.6 54.4 37 ... Female Midlands North South 1 (1) Pot Noodle 29.3 41.5 58.5 40.9 25.8 33 ...
Marketing's Adwatch of the Year 2007
18 Dec 2007 | by Gail Kemp
. Malcolm Green, executive creative director of Morrisons agency, DLKW, has used plenty of celebrity endorsement in the past. As well as co-creating the Walkers Gary Lineker campaign in 1995, at DLKW he created ... to ignore insurance category norms in favour of behaving like a female lifestyle brand, and our research ...
Top 10 ads with the highest recall in a single week in 2007
18 Dec 2007 | by Bill Britt
. 6= eBay DLKW/PHD 72 6.04 Animated coloured characters discuss what is in the loft and how ...
TFL bans Paddy Power campaign
17 Dec 2007 | by Nicola Clark
.com - which is designed to bring gambling to a female audience. The campaign marks the latest controversy ...
City Republic: an uncertain year
17 Dec 2007 | by Stephen Foster
might be female), took $76.5m on its opening weekend in the US, a record for December. It s nice ...
Campaign Annual 2007: Top 10 Predictions for 2008
14 Dec 2007 | by Brinsley Dresden, Lewis Silkin
of offices and pubs, particularly by Viagra and Durex. 6. Pudsey does a moonlight flit Public trust ... . 9. Viagra hit by TUPE cock-up Celebrations at the agency that wins Viagra will end, following ...
Campaign Annual 2007: Production Company of the Year - Gorgeous
14 Dec 2007
Cannes gold-winning Canadian Viagra campaign, created by Taxi. And while Baca Asay qualifies for new ...
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