to remove filtersNokia rolls out global push to launch 6500 Classic
02 Oct 2007 | by Darren Davidson
of the lost phone. At the end of the ad, a female voiceover says: Hold it and you ll want it. Media ...
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Enpocket creates mobile love service to promote Stardust
04 Oct 2007 | by Nikki Sandison
, principally 14- to 30-year-old females. We see mobile as a key channel to help build anticipation ...
Technology brands lose out by failing to target women
10 Sep 2007 | by Nikki Sandison
If marketers and retailers thought harder about how they approach women, as well as offering more guidance in stores and on websites, then 35% of female internet users polled said they would increase their spending on consumer electronics. One in two women said they walk out of shops and leave websites without ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
