to remove filtersRatcliffe has MediaCom's next milestone in sight
19 Nov 2008 | by Arif Durrani
veteran, Unerman is among a roster of impressive female senior executives blazing a trail at the agency ...
Search results for DLKW, female Viagra, Flibanserin
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Universal McCann faces loss of £8m Viagra account
25 Nov 2008 | by Arif Durrani
LONDON - Universal McCann is set to lose a potential £8m media account for Viagra before it starts...lined up to handle the media planning and buying for Viagra s first marketing campaign next year ... erectile dysfunction. Some 35 million men are believed to have taken Viagra globally since it became ...
The first media superpower
28 Oct 2008 | by Steve Barrett
campus, with a 60:40 female to male ratio." King, who is now ZenithOptimedia's worldwide chief executive ...
Media must celebrate the industry's female-led future
21 Oct 2008 | by Tess Alps
, and only 15% of the creative teams, are female. There are other exceptional women running agencies, from ... rather better with several female chief executives - Marjorie Scardino, Dawn Airey, Carolyn McCall ...
Ford uses MTV to promote Bond tie-in
20 Oct 2008 | by Arif Durrani
and ideas to connect with the target audience of young independent females, of the type that would consider ... -something female member of the public and attempts to turn them into a sassy independent Bond Girl ...
Lloyds TSB takeover of HBOS threatens marketing agencies
18 Sep 2008 | by Darren Davidson
as the media agency of record across the two brands. DLKW was behind Halifax's long-running TV ads starring ...
Men and women view the internet in very different ways
19 Aug 2008 | by Sue Unerman
-per-acquisition targets only), then we need to understand the truth about the male and female inner feelings about ...
McOwen Wilson wants ITV.com in top league
29 Jul 2008 | by Stephen Armstrong
's average age is 42, female and upmarket. It's a chance to hit middle England online." The move seems ...
TouchPoints Two
08 Jul 2008 | by Alexandra Jardine
paper online, with males twice as likely as females to access their paper content in this way ...
Honda campaign invites prospects for drive in the country
02 Jul 2008 | by Staff
: "Females, user-choosers and first-time new car buyers represent a big incremental growth opportunity ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
