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Dreams backs Sky's festive TV

feature sponsored idents on NBC Universal's female-focused channel Diva TV - the channel's first ...

Planet Media - A speed-read guide to the major developments of the week

AGENCY - Universal deal flops Universal McCann is set to lose a potential £8m media account for Viagra after proposals to make it available over the counter were blocked by European regulators ... the media planning and buying for Viagra's first marketing campaign next year. - Feather wins ferry job ...

Globetrotter - Andy Baker loves Dubai - the city that grew out of the desert

about running certain images. For example, alcohol advertising is banned and female models cannot be too ...

Ratcliffe has MediaCom's next milestone in sight

veteran, Unerman is among a roster of impressive female senior executives blazing a trail at the agency ...

Polling Station - Digital Outdoor

As London's Westfield shopping centre opens its doors with all-digital outdoor ad sites, Media Week asked 1,000 people across the UK and found that within key shopping demographics (in particular, females aged 13 to 17, 18 to 24 and 35 to 49), digital sites scored highly in terms of being noticeable ...

Bill exudes confidence over Wired

not abandoned tastefully showcasing alluring female celebrities completely, there is a marked absence of gratuitous female flesh. This editorial policy has been mimicked by lads' titles such as Dennis Publishing ...

The first media superpower

campus, with a 60:40 female to male ratio." King, who is now ZenithOptimedia's worldwide chief executive ...

Media must celebrate the industry's female-led future

, and only 15% of the creative teams, are female. There are other exceptional women running agencies, from ... rather better with several female chief executives - Marjorie Scardino, Dawn Airey, Carolyn McCall ...

Ford uses MTV to promote Bond tie-in

and ideas to connect with the target audience of young independent females, of the type that would consider ... -something female member of the public and attempts to turn them into a sassy independent Bond Girl ...

Cosmo to feature its first Men's Special

insight into all aspects of male and female behaviour, from sex to shopping. ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.