05 Dec 2008
| by Nikki Sandison
(how and why 20-somethings are blurring business and leisure), and the Female Web (more women than men ...
27 Nov 2008
| by Daniel Farey-Jones
Normal 0 The group, which owns a spread of marketing businesses from ad agency DLKW to market research firm ICM and direct marketing agency TMW, also continued to increase revenues. For the six months to September 30 revenues were 41.3m, up 5.4% from the same period a year earlier ...
24 Oct 2008
| by Becky McOwen-Wilson
't we just do it in pink' technique of old. In discussing how to approach marketing to the female sector...projects and aspirations, with suppliers about the market and innovations. It is a female trait to gather ...
look at the issues surrounding our female consumers and create appropriate solutions, for a brand ...
13 Oct 2008
| by Daniel Farey-Jones
LONDON - Buyout talks between marketing services group Creston, owner of ad agency DLKW, and a...of the buyout proposal. Creston owns 12 marketing companies, including ad agency DLKW, market research firms ...
18 Sep 2008
| by Darren Davidson
as the media agency of record across the two brands. DLKW was behind Halifax's long-running TV ads starring ...
04 Jul 2008
| by Nikki Sandison
The two-phased direct mail campaign, created by Proximity London, is called "Mail for me" and will be sent to senior executives at advertising and marketing agencies several days apart. Both mailings take the form of a personal letter sent from a disillusioned female lover ending a relationship because ...
24 Jun 2008
| by Darren Davidson
The line-up also includes Bad Robots , finalists in T4's Mobile Act Unsigned contest, and up and coming female singer Zarif . The event has been organised by Rainey Kelly Campbell Roalfe/Y R to support one of their nominated charities. Tickets, which are still available, can be bought from a ...
24 Jun 2008
| by Daniel Farey-Jones
Creston owns a range of marketing services businesses from ad agency DLKW to direct marketing agency TMW and market research companes ICM and CML. Its revenues for the year ended March 31 were 80.5m, which was up by 16% year on year and by 8% on an organic growth basis. It won 9m of new ...
20 Jun 2008
| by Darren Davidson
The campaign will be initially launched in the US market, before continuing in 17 other markets including Brazil, Tunisia and the UK. The activity is based on the theme "life can't wait" and challenges female consumers to describe personal stories, involving a life-changing moment, on camera. The stories ...
18 Feb 2008
| by Nikki Sandison
ad agency DLKW in 2005, and market research group ICM and direct marketing agency Tullo Marshall ...