But when it comes to average recall per ad that made into Adwatch, the top agencies with an equal 50% were RKCR/Y R and WCRS. Just one point behind in joint second place were DLKW and Fallon. Average ... Pos Creative agency Number of Average mentions recall (%) 1 AMV BBDO 60 46 2 DLKW ...
that vindicates its decision to invest in the high-profile campaign, created by DLKW. Asda holds onto its second ... the top spot and retaining its crown from last year - just one mention ahead of DLKW, which, in turn ... . Rank Brand Agency Mentions Points TV adspend m 1 Morrisons DLKW 39 599 29 ...
doubt that Greg Delaney (chairman of winning agency DLKW) would be writing an Adwatch of the Year ... for any pitch, don't you think? But we didn't win; the lovely DLKW chaps did, and went on to produce a ... .) At its most basic, what DLKW has come up with is a very clean, celebrity-based campaign that features ...
. Morrisons 'christmas ad' by DLKW Top Gear presenter Richard Hammond saddles up some huskies, with a ...
and prepared in-store Agency: DLKW Partners Writer: Richard J Warren Art director: Paul Hancock Director ...
Lunghi, who was voted off the BBC dancing contest last week, is the former face of Kenco coffee, and starred in a series of ads over nine years during the 90s. She will be the latest in a long line of female celebrities to appear in Marks & Spencer campaigns, with Myleene Klass, Lily Cole and Twiggy all starring ...
. Lunghi, the oldest female contestant on the show, is also the bookies' third favourite to win with odds ...
: Celebrate the range of Christmas food that Morrisons makes and prepares in store. Creative agency: DLKW ...
Reminiscent of Rowan Atkinson's elaborate gift-wrapping in 2003 film Love Actually, the ad features overhelpful employees at a traditional department store. They they lay on all the trimmings to the frustration of a female shopper, who eventually loses patience and heads instead to the nearest Argos ...
that Ford is targeting a female audience by linking the launch of the new Ford Ka model to the film ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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