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Salary snapshot: Marketing executives

-quarters of marketers at this level are female. Marketing executives Basic salary 33,000 Maximum potential ...

VIDEO: GHD fairytale ads to break tonight

'Fairytales' is the first campaign for GHD from RKCR/Y R, which won the account in July. Among the female characters who show that they don't need to be rescued by the first prince who comes their way, are Rapunzel, Red Riding Hood and Cinderella. The campaign will run in media including TV, press, web, online ...

What it's really like inside Penguin

is 75% female. Marketers can work on author brands such as Jamie Oliver and Jeremy Clarkson. Penguin ...

Nivea 'diversity' by TBWA\London

diverse female audience.

DraftFCB wins Nivea sponsorship of C4's Gok's Fashion Fix

at the start of March. The sponsorship of Gok s Fashion Fix will promote Nivea s female range of personal ...

Biggest brands: Top 100 UK advertisers 2009

-performing medium last year was cinema. Film releases with strong fem-ale appeal, including Sex and the City ...

HomeForm shortlists agencies for £15m Sharps, Moben and Dolphin account

Team Saatchi, Kindred and DCH are pitching against incumbents DLKW and digital agency Logan Tod Co for the business, with the review being handled by the AAR. The successful agency will create advertising for all of HomeForm's brands. Mark Collier, the group marketing director of HomeForm, said ...

HomeForm launches agency review

, the company's digital agency, have been invited to repitch. Since winning the account, DLKW has produced ...

Agent Provocateur targets bankers in men-only lingerie parties

female-only events before Christmas, and that the underwear would be modelled on mannequins. News ...

Specsavers launches 2009 radio push

an embarrassed female patient ask for a lens reduction; and Chef features a cook throwing his lenses into a ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.