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DVLA 'crushed' by DLKW

29 Jan 2010

The DVLA has launched a new campaign to remind drivers to keep up with their vehicle tax.

Halifax 'radio' DLKW

29 Jan 2010

The latest ad from Halifax.

Opinion: The Marketing Society Forum - Is football sponsorship a good use of state-owned banks' money?

27 Jan 2010

YES - TOM KNOX, CHIEF EXECUTIVE, DLKW This is a misconceived question. You might as well ask: 'Should banks engage in any marketing activity whatsoever ?'. We all know that banks are in the dock. There is a huge amount of public anger and the general feeling is that they jolly well ought to be grateful ...

Marie Curie 'great daffodil appeal' by DLKW

26 Jan 2010

Marie Curie Cancer Care has launched a campaign to recruit charity collectors in the run up to its annual daffodil appeal.

Campaigns: Corporate/sport - Sailing success story raises Aviva's profile

22 Jan 2010 | by Cathy Wallace

and three other female sailors would embark on an attempt to break the world record for sailing a mono ... . To add further news interest, one member of Caffari's crew was her only other female Vendee Globe race rival, Samantha Davies, a fellow high-profile British sailor. A female, non-sailing journalist ...

Digital UK moves £4m advertising account from AMV BBDO to DLKW

21 Jan 2010 | by Matt Williams

The agency won the business following a pitch against Miles Calcraft Briginshaw Duffy and the incumbent Abbott Mead Vickers BBDO, which has handled the account since August 2005. DLKW will handle the advertising for Digital UK for a minimum of 34 months, with an option to extending the period for a further ...

Staff levels decline as recession bites

21 Jan 2010 | by Noel Bussey

/50, with an estimated 52.3% of the employed base being male and 47.7% female. However, at the broader agency management level, 79% of individuals in these positions were male and just 21% female. In terms of ethnicity, 8 ...

Maximuscle makes TV ad debut to support first female specific range

19 Jan 2010 | by Joe Thomas

LONDON - Maximuscle is launching its first UK TV campaign to support the launch of Maxitone, its first range targeted specifically at women.

Dancing On Ice notches up 8.4 million viewers for ITV1

18 Jan 2010 | by Daniel Farey-Jones

The Macleans-sponsored celebrity contest returned to screens last week with 8.9 million viewers watching the female contestants, including Olympic swimmer Sharron Davies, competing to go through to the next round. Yesterday it was the turn of the male contestants, with 31% of the audience catching ...

Ronaldo gets his kit off for Armani

15 Jan 2010 | by Maisie McCabe

female brand ambassador for Emporio Armani underwear and Armani Jeans. ...

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