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Hub Digital Networks launches into digital out of home sector

in more than 250 salons nationwide, reaching affluent females, and previously managed its sales in ...

MasterCard sponsors The Brits content on Vevo

and Adele (British female solo artist) on the Vevo site. Live performances from the awards and exclusive ...

ShortList Media launches digital daily for 'stylish women'

, upmarket environment through which to reach a specific ABC1 female audience, on a specific day. "It ...

IPC creates digital programme director role

IPC publishes websites for brands such as Marie Claire, NME, Nuts and Wallpaper. It also produces standalone websites for its consumers, such as www.goodtoknow.co.uk , which is aimed at IPC s female readership, and offers health, food and relationships content. Whitaker, who was formerly head ...

Web TV Enterprise to represent E! Online video content

of their campaigns onto the web and hit a highly engaged female audience." ...

Channel 4 seeks income from beauty and style portal

crucial cog in its strategy of consolidating and extending its relationship with a female audience ...

Eurosport lands 120m viewers for Olympics coverage

The broadcaster said that 120 million viewers watched the Games on Eurosport and Eurosport HD for an average of more than 11 hours each. More than 50 million of these were women, making the female audience share 41% compared to Eurosport's typical 33%. In addition women watched the coverage for four minutes ...

Wagner creates beauty website

of female-focused web properties including Osoyou.com and women's blogs such as Catwalk Queen. ...

Expanding Piczo revamps website

in March following the merger of Piczo, Stardoll and Paperdollheavnen, a site targeting a younger, female ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.