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DLKW account executive Leo Sloley has become an unlikely celebrity after his spoof rap song
female drivers for a "grand final" which will be broadcast online in the form of a seven-part series ... leading the female side. To promote the series, which will be presented by Five's 'Fifth Gear' hosts ...
The TV campaign by DLKW follows a social media campaign by Vauxhall, in which the GM-owned marque invited consumers to mock up photographs of themselves in a pop art style. The Facebook Corsa Pop Art Idol campaign, created by Marvellous, was launched in April and received more than 6,000 entrants ...
crucial cog in its strategy of consolidating and extending its relationship with a female audience ...
operations together ahead of DLKW's 28m sale to Lowe's Interpublic parent. ( Campaign ) Publicis has ...
effect." The sudden interest was sparked after a group of 36 Dutch female fans dressed in short orange ...
playing online bingo and is targeted at a female audience. The games campaign is male ...
and screening of Hepatitis amongst female prisoners.
male/female split. It also attracts more under 55s than the traditional TV or radio listener profiles ...
manufacturer poses a series of questions about contemporary life in an attempt to engage male and female ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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