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Sorrell says Adam & Eve acquisition 'shows DDB needed some help'

28 May 2012 | by Arif Durrani

Hegarty in December and four top creatives to DLKW Lowe in the last year. Earlier, Sorrell had ...

Russell Davies: Great technology is useless if it's giving people the creeps

24 May 2012 | by Russell Davies

of the punters in a venue, the male/female ratio and how full somewhere is. If you wanted to find the closest bar ...

Saatchis recruits Lawlan to boost digital planning offer

17 May 2012 | by Anne Cassidy

and Dare, and is a former director of integrated strategy at DLKW. The appointments are part of a move ...

Diary: More than you can chew

17 May 2012

Angus Tucker of John St sat down to dine with a prospective business associate who had barely introduced himself before engaging in some heavy petting with a female companion in front of a shocked Tucker. A few minutes later, the man's wife shows up and the increasingly panicked creative director ...

Billington Cartmell picked for 'integrated' Apprentice ad task

15 May 2012 | by Loulla-Mae Eleftheriou-Smith

The Apprentice s final eight contestants are traditionally asked to create a TV and press or radio campaign, such as last year's pet food task judged by TBWA. In the previous year former RKCR/Y R chief executive Richard Exon and DLKW Lowe s creative director Tom Hudson and managing partner strategy Rebecca ...

RKCR/Y&R lands advertising brief for brewers association

10 May 2012 | by Anne Cassidy

RKCR/Y R was appointed to the advertising account for the Global Brewers Initiative after a pitch against DLKW Lowe and the start-up agencies Now and 101. The pitch process, which kicked off in January, was handled by AAR. The initiative comprises a number of brewers working with the British Beer Pub ...

Cilla Snowball named new Advertising Association chairman

03 May 2012 | by Jeremy Lee

become the first female chairman of the Advertising Association.

Private Hear: April 2012

03 May 2012

taxi for a milk float. And the sun. The female voiceover then says you d be better off driving ...

The AA calls £7 million advertising review

03 May 2012 | by Jeremy Lee

DLKW Lowe, previously worked on the AA account. It was responsible for the "AA as a friend" positioning ...

VCCP lands £25 million Muller ad account

03 May 2012 | by Jeremy Lee

-style yoghurt featuring two female centaurs. Last month, Muller drafted in Michael Inpong to replace Rolston ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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