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Olympic hopefuls join Pantene campaign

Procter & Gamble (P&G) has signed up several female athletes, including British cyclist Victoria

Outdoor Plus brings The Spire to West London

The Spire offers advertisers access to a dedicated commuter and business audience balanced male: female and 60% ABC1 targeting both inbound and outbound traffic from West to Central London. It can deliver more than 1.8 million impacts over a two-week campaign and is sold as four 10-second slots in a 40 ...

Claire Furlong: Ready for the media scrum

. Perhaps this comes from growing up as a female in the male-dominated world of sport. At 14, she was making ... a moment on tour when you will have a few tears, whether you are male or female. But just like ...

Agencies line up for Ryanair ad brief

calendar featuring scantily clad female cabin crew . It also banned a number of Ryanair ads during 2011 ...

On the Campaign Couch ... with JB

How can I hire more females and get them to stay the course? We've got a laddish culture that is good for banter and jokes that can inspire ads, but the women aren't so good at it. There's one female ... you'd have a woman writing all the female parts and a man writing all the male parts (unless they were ...

Punter Appeal - Adam & Eve

.98 Source: OnePoll Research. Sample: 2,000 people (1,041 female, 959 male). All ratings scored out of 10. ...

Lynx 'cops and robbers' by BBH

Lynx is promoting a new variant, called Lynx Attract, that includes a female fragrance....The campaign will launch with a teaser video created by Bartle Bogle Hegarty and directed by Chris Palmer that is designed to show the impact of the "Lynx Effect" on both sexes. A female cop and a male robber run through the streets in a seemingly intense chase scene. The film ends with the strapline ...

Audemars Piguet 'rules' by DLKW Lowe

by DLKW Lowe's new luxury boutique, Lowe Superculture, since being appointed to the business.

Sector Insight: Men's grooming and shaving

MAIN PLAYERS ZAID AL-QASSAB - Beauty and grooming marketing director, Procter Gamble UK Ireland Al-Qassab has been with Procter Gamble for 18 years. His current marketing remit covers Gillette and other male-focused brands Braun and Head Shoulders, as well as female beauty brands ...

Adwatch (Jan 25) - Top 20 recall: Aunt Bessie's

-house/MEC 64 3 ( ) The Health Lottery DLKW Lowe/Walker Media 52 4 -4 ... DLKW Lowe/Carat 30 13 ( ) Schwarzkopf Tribal DDB, Dare/MEC 29 14 ...

 

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