01 Feb 2012
Lynx has launched a TV spot to promote Lynx Attract, which includes a female fragrance.
25 Jan 2012
Lynx is promoting a new variant, called Lynx Attract, that includes a female fragrance....The campaign will launch with a teaser video created by Bartle Bogle Hegarty and directed by Chris Palmer that is designed to show the impact of the "Lynx Effect" on both sexes.
A female cop and a male robber run through the streets in a seemingly intense chase scene. The film ends with the strapline ...
20 Jan 2012
| by Daniel Farey-Jones
Steve Hall. ( Campaign )
DLKW Lowe is looking to build its OPEN shopper marketing business in the UK ...
joined head of copy from EHS4D. ( Campaign )
DLKW Lowe has poached Dye Holloway Murray's Frances Leach ...
20 Jan 2011
| by Matt Williams
BBDO, DLKW Lowe and JWT London.
Brands in J J's Suncare range include Piz Buin and Johnson's Facial ...
16 Dec 2010
| by Katherine Levy
won the business for the Pfizer-owned Viagra in 2008 ahead of plans to make it available over ...
07 Oct 2010
| by Katherine Levy
-owned Viagra in 2008 ahead of plans to make it available over the counter. But the business has been dormant ...
08 Jul 2010
| by Matt Williams
Pfizer has appointed JWT to handle the advertising for the launch of a new Viagra-like product...already owns the prescription-only Viagra brand, but has been keen to introduce an over-the-counter variant for a number of years.
Pfizer first tried to make Viagra available without prescription ...
with the regulators.
Rapp handles the 8 million Viagra advertising account. ...
07 Jul 2010
| by Suzanne Bidlake
location with models- the female model to look glamorous and appealing to the target market, the male ...
11 Feb 2008
| by Jacquie Bowser
to Nivea s experiential marketing campaign for its male and female deodorants. More than 600,000 cans ...
16 Oct 2007
| by Ed Kemp
and ran across sites including Handbag.com, Female First and iVillage. The brand also launched ...