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Four of the UK's top 10 marketers in the Power 100 are women, with a total of 27 women making the list.
The Money Advice Service has appointed DLKW Lowe to handle its integrated advertising account....DLKW Lowe scooped the account after a pitch process that kicked off in January and was overseen by COI. The agency will now handle all of the marketing activity surrounding the Money Advice Service ... -to-face and online advice to consumers who want to better manage their finances. DLKW Lowe will be responsible ...
Halifax is to hold a pitch for its £25 million advertising account after parting company with DLKW...The bank first contacted ad shops via Oystercatchers two months ago but granted the incumbent DLKW ... with rival agencies despite the DLKW Lowe work being in research. The bank has now opted not to approve the DLKW Lowe campaign, instead calling a pitch for the entire ad account. The agency was invited to re ...
Marie Curie Cancer Care has launched a campaign to recruit charity collectors in the run up to its annual daffodil appeal.
Lund Knox Warren he will be a good leader for the department." Within industry circles, DLKW ... and Stella Artois. Ed Morris, the former managing partner, creative at Lowe London, says: "DLKW's work has ...
will involve above the line and digital work. James Pool, managing director at DLKW, said: "Invesco ...
DLKW won the Halifax account in July 2000. Since then, the agency has produced its infamous "cast of characters" campaign, which saw staff members, such as Howard and the call-centre worker Thomas, adapting the lyrics of classic songs. The pitch was called in April, as the bank decided its singing ...
The pitch, handled by Agency Assessments, also involved DDB London, Fallon, TBWA\London. DLKW originally won the Halifax account in July 2000. Since then, the bank's advertising has become famous for its "cast of characters" campaign which saw staff members, such as Howard and the call-centre worker ...
After the earn-out from its sale to Creston, DLKW has big plans on how to develop its offering
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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