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P&G launches digital beauty magazine

following a poll of female consumers, which found that 92% of women do not feel that beauty brands listen ...

House of Fraser reviews £5m ad account

to oversee a full redesign of its ecommerce operation. House of Fraser's worked with DLKW Lowe between 2008 and 2009. During its time on the account, DLKW Lowe was responsible for introducing the brand ...

Air France propositions women in hair salons

,000 style-conscious ABC1 females a primary target audience for Air France." ...

M&S launches online TV show starring Myleene Klass

female M S customers between the ages of 25 and 60, with Klass tasked with uncovering any anxieties about ...

Channel 4 seeks income from beauty and style portal

crucial cog in its strategy of consolidating and extending its relationship with a female audience ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.