to remove filtersTapping into the potential of GenerationYNot
09 Mar 2012 | by Nicola Clark
, this demographic includes 8.5m UK women (one third of the country's female population) and is an affluent ...
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Consumer: Sports bra shows some real panache
10 May 2012 | by Hannah Crown
celebrity associations by sending the bra to female Strictly Come Dancing contestants, who trained wearing ...
Consumer insight: what marketers need to know about the New Type A woman
28 Feb 2012 | by Nicola Clark
Clark unveils a category of female who will shape future brand marketing strategies....Type A', a fresh breed of empowered, but highly empathetic, female consumers, form the key target ... -president at Revlon, says that women now have a greater balance in their outlooks and that today's typical female ... There has been a major increase in female entrepreneurs in the past 10 years. Source: Everywoman ...
Audemars Piguet 'rules' by DLKW Lowe
25 Jan 2012
by DLKW Lowe's new luxury boutique, Lowe Superculture, since being appointed to the business.
The most irritating ads of 2011
10 Jan 2012 | by David Benady
13= The Health Lottery DLKW Lowe 15 15 Littlewoods In-house 13 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
