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Groupon suffers two more ASA rulings

breast enhancement ad was also banned. A female complainant challenged whether the ad, which claimed ...

Morrisons ad banned after pester power complaints

The television campaign, created by DLKW Lowe, featured unhappy children cheering up at the prospect of visiting Morrisons, but drew complaints from three viewers who believed it was specifically targeted at children. The creative showed a child's face being illuminated when opening a pack of Walt ...

Adland comes to the aid of riot victims

work to make products desirable for consumers." - Tom Knox, joint CEO, DLKW Lowe "I think ...

Seatwave begins search for creative agency

themselves apart from the increasingly intense competition. Last year, Viagogo appointed DLKW Lowe to handle ...

The Market Creative lands £12m HomeForm account

The Manchester-based retail marketing agency won the business after a competitive pitch that began in February. It was handled by HomeForm's group marketing director, Mike Collier. DLKW Lowe previously handled the account but, following a four-year relationship with the group, opted against repitching ...

Fallon lands £5m House of Fraser ad account

of its marketing activity in-house. However in 2008 the department store did appoint DLKW Lowe ...

Flintoff flies flag for Morrisons TV ad

The ad campaign, Let's Celebrate launched last night with a 60-second TV ad, created by DLKW Lowe. Written by creatives Tom Hudson and Lee Goulding and directed by Jonny Campbell of Mustard films, the campaign reunites Morrisons group of inquisitive school children from previous adverts ...

HomeForm kicks off £12m advertising review

, is understood to be overseeing the pitch. DLKW Lowe, the previous incumbent on the account, had been invited ... , beating DCH, Team Saatchi, Kindred and Logan Tod Co, in a pitch handled by the AAR. Last year DLKW ...

Morrisons kicks-off ecommerce pitch

on the supermarket s digital brand advertising. DLKW Lowe, the incumbent on Morrisons advertising business ...

Morrisons promotes fresh food in Christmas campaign

for the campaign is through DLKW Lowe, while media planning and buying is through MEC. Each spot will run for 40 ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.