The most irritating ads of 2011
10 Jan 2012 | by David Benady
13= The Health Lottery DLKW Lowe 15 15 Littlewoods In-house 13 ...
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Trading places: this week's people moves
20 Jan 2012 | by Daniel Farey-Jones
Steve Hall. ( Campaign ) DLKW Lowe is looking to build its OPEN shopper marketing business in the UK ... joined head of copy from EHS4D. ( Campaign ) DLKW Lowe has poached Dye Holloway Murray's Frances Leach ...
Review of the Year: Top 10 marketing mishaps in 2011
20 Dec 2011 | by Nicola Clark
previously argued that female footballers should wear skimpier kits to increase the popularity of the women ...
Morrisons clinches top spot in Adwatch 2011
13 Dec 2011 | by Nicola Clark
The research, from TNS and Ebiquity, tops off a sterling year for the supermarket which experienced an 8% year-on-year increase in sales in the three months following Freddie Flintoff's 'Let's Celebrate' Easter ad campaign. The supermarket, with its agencies DLKW Lowe and MEC, spent 22.7m on TV ...
Marketing's Adwatch of the Year 2011
13 Dec 2011 | by Gail Kemp
Total 1 3 Morrisons DLKW Lowe/ MEC 36 409 22.71 66 ... DLKW Lowe/MEC 55 19.01 2011 22.71 66.21 7= - Asda Saatchi Saatchi ...
Meaningful brands at Christmas
12 Dec 2011 | by MPG Media Contacts
versus last. The new Scrooge is female Forty five percent of people plan to buy gifts for fewer ... are reigning in their spend this Christmas, it is a far more female trait. Traditionally retailers focus ...
Appointment to View: Behind the scenes of the Morrisons Christmas ad
12 Dec 2011 | by Georgina Brazier
Morrisons' Christmas ad by DLKW features Freddie Flintoff and Sir Bruce Forsyth and is set in a
Groupon suffers two more ASA rulings
07 Dec 2011 | by Sarah Shearman
breast enhancement ad was also banned. A female complainant challenged whether the ad, which claimed ...
Harveys 'feelgood furniture' by HMDG
01 Dec 2011
The first ads in the campaign target a younger, female audience. The through-the-line campaign star Anna Crilly and Katy Wix (from the TV comedy Lead Balloon ). The ads were written by Claire Lambert and art directed by Paul Shearer. They were directed by Steve Bendelack through Hungry Man ...
Morrisons 'Christmas of dreams' by DLKW Lowe
08 Nov 2011
Morrisons' Christmas TV ad shows Andrew "Freddie" Flintoff building a Christmas market with the help of some well-known faces, including Sir Bruce Forsyth.
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