09 Dec 2008
| by Caroline Lovell
LONDON - Delaney Lund Knox Warren has won the consumer ad account to launch a new "female Viagra...DLKW pitched for the advertising business in November with its sister agency PAN, a full ...
of the account leaving DLKW the consumer market. The two agenices will be responsible for the Healthcare Professional (HCP) launch and consumer disease awareness campaigns for Flibanserin. The non-hormonal oral ...
15 Oct 1998
| by BINNUR BEYAZTAS
The first ad for controversial impotence drug Viagra appears this
week in the medical press...The first ad for controversial impotence drug Viagra appears this
week in the medical press. The campaign aims to defuse the tabloid image
of the drug and remind doctors that Viagra is aimed at people with a
clinical condition, rather than being for recreational use. The ad was
created by Viagra owner ...
30 Mar 2009
DLKW has created a pair of ads promoting the male and female orientated content offered...The ads, announcing the paper's star columnists, is supported by a brand advertising campaign, featuring the Prime Minister and Sir Alan Sugar. VIDEO 1: Female Columnists VIDEO 2: Male Columnists ...
27 Feb 2004
| by Mark Sweney
Halifax branch to set sail.
Howard appears in a cameo role with a female colleague at the end ...
campaign.
There will also be in-branch activity. DLKW Dialogue, the agency's digital and direct division ...
and media, said: "We have a big product launch which needed a big idea to support it and DLKW have delivered ...
07 Sep 2007
What's the best way to tap into the potentially massive UK market for Viagra, James Hamilton asks....what Coca-Cola's famous curved bottle is to
soft drinks. Viagra is arguably the best ...
from their doctor. The ad was funded by Pfizer, although it made
no mention of Viagra or pharmaceutical ...
, continuing: "Viagra is only
available on prescription, and should only be used in accordance with
its ...
11 Feb 2000
| by LISA CAMPBELL
Pfizer-owned Viagra is talking to major agency networks about a
pan-European advertising campaign...Pfizer-owned Viagra is talking to major agency networks about a
pan-European advertising ...
problems to make Viagra a
serious subject for discussion, rather than the subject of smutty
jokes ...
in their
first year alone.
US advertising for Viagra, by Cline, Davis We are looking at new possibilities ...
23 Jan 2004
| by John Tylee
plans to do for the sex life of millions of women what Viagra has done for men.
This, if you'll excuse the analogy, is virgin territory. While Viagra slugs it out with its newer rivals, Eli Lilly's Cialis ...
toward retirement with its sexual appetite undiminished.
At the moment, the advertising of Viagra ...
29 Apr 2005
| by Emma Barns
of Viagra and Virgin Upper Class....The work, by Rainey Kelly Campbell Roalfe/Y R, features a diamond-shaped blue pill inscribed with "Virgin" and the copy: "Virgin Upper Class Suite.
The biggest, firmest, longest bed in business."
Pfizer, the maker of Viagra, has trademarked its shape, and forced Virgin to remove the ads, claiming ...
07 Apr 2000
| by LISA CAMPBELL
for its anti-impotence drug Viagra
across Europe....The drugs giant Pfizer is understood to have appointed Carat to
handle media planning and buying for its anti-impotence drug Viagra
across Europe.
The agency will also handle Pfizer s animal ...
-Erickson to handle its Viagra advertising account
across Europe.
The account is worth up to pounds 12 ...
01 Dec 2006
Dialogue DLKW has bolstered its digital offering with two new appointments.