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In its first full year as a merged agency, DLKW Lowe used 2011 to give a much-needed reboot to its...Score: 5 Agency fact file: DLKW Lowe Type of agency Communications ... . Winning new business has never been as much of a problem for DLKW Lowe. The agency will have been ... of Unilever's agencies of choice. DLKW Lowe rightly used 2011 as a time to stabilise and reassess its ...
Female reality TV fans are twice as likely as the average woman aged 15-34 to be influenced...to being easily swayed by other people s views. They are twice as likely as the average female aged 15 ... that cosmetics companies such as L Oreal choose the likes of Cheryl Cole to be their public face. Female ...
Chain's '£5 off £40' offer ignores its fundamental strategic problems
-forward freebie for the capital's chattering female masses there for as long as I can remember. He is a marketing ... -house/MEC 45 2= ( ) Morrisons DLKW Lowe/MEC 45 4 ( ) Direct Line M ... DLKW Lowe/ Mindshare 25 19 ( ) Goodfella's Mother/MediaCom 24 20 ...
reasons. By 2010, Diet Coke presumably felt far more comfortable returning to an overtly female ... ( ) Funkypigeon .com DLKW Lowe/Carat 41 4 ( ) Diet Coke Mother/Vizeum 40 ... DLKW Lowe/MEC 28 12= ( ) Sainsbury's Abbott Mead Vickers BBDO ...
was created in-house: "The ad s female narrator explains in excruciatingly patronising terms that the sheep ... The Redknapp's holiday 2 DLKW Halifax employee radio station E ...
The research, from TNS and Ebiquity, tops off a sterling year for the supermarket which experienced an 8% year-on-year increase in sales in the three months following Freddie Flintoff's 'Let's Celebrate' Easter ad campaign. The supermarket, with its agencies DLKW Lowe and MEC, spent 22.7m on TV ...
RKCR Y R/OMD UK 52 3= ( ) The Health Lottery In-house, DLKW Lowe/ Walker Media ... EMEA/MediaVest 32 9 (13=) Morrisons DLKW Lowe/MEC 27 10 ...
-house/MEC 64 3 ( ) The Health Lottery DLKW Lowe/Walker Media 52 4 -4 ... DLKW Lowe/Carat 30 13 ( ) Schwarzkopf Tribal DDB, Dare/MEC 29 14 ...
Leo Burnett/MEC 37 5= ( ) Burger King Open PArtners, DLKW Lowe ... = ( ) Aunt Bessie's VCCP/Vizeum UK 35 10 ( ) WH Smith DLKW/Carat 33 ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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