Emap faces lack of female advertising
03 Oct 2002 | by MediaWeek
Emap faces lack of female advertising...'s female portfolio - and the loss of Red is a further blow to the company. However, the money ...
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Online gaming cashes in on females
21 Feb 2006 | by Sheelagh Doyle
of the typical gambler is altering. YouGov found last year that 30-40% of British players online were female ... operators who have moved to cash in on the growing female market. Most recently, Future Publishing has announced that it is to publish a female-focused gambling monthly from the summer. Next month, women ...
Advertising.com in female mentor offer
02 May 2007
LONDON - Online advertising network Advertising.com has launched a mentoring scheme for female.... Forty-two per cent of the firm s female staff polled stated that career progression is more significant ... Europe are female and nearly half (44%) of UK employees are women. ...
Auto Trader female surfers increase
12 Feb 2008 | by Media Week
AutoTrader.co.uk attracted 1.63 million female users in November, placing it ahead of dedicated...The proportion of its total user base that is female grew by 6% in the 11 months to November 2007 ... users in November; Handbag.com attracted 1.45 million. The statistics bring the total female audience ... has more female unique users than eBay Motors (1,117,000), MSN Autos UK (360,000) and Yahoo Autos (231 ...
Auto Trader female surfers increase
12 Feb 2008 | by Sarah Crawley-Boevey
LONDON - AutoTrader.co.uk attracted 1.63 million female users in November, placing it ahead...The proportion of its total user base that is female grew by 6% in the 11 months to November 2007 ... users in November; Handbag.com attracted 1.45 million. The statistics bring the total female audience ... has more female unique users than eBay Motors (1,117,000), MSN Autos UK (360,000) and Yahoo Autos (231 ...
Observer brings out female mag
29 Nov 2005 | by Media Week
The Observer is to launch a monthly female-focused magazine when it converts to the Berliner format
MEN turns on Style for female readers
03 May 2005 | by MediaWeek
The Manchester Evening News has launched a weekly lifestyle section aimed at female readers...previously untapped female audience to advertisers. Agencies have welcomed this latest effort by the MEN ... ." Launching a female section is the latest innovative response by MEN bosses to the nationwide problem ... that isn't capitalised on." In the same week that the MEN launched Style, Metro abandoned its female ...
Sport links with Nike for female push
12 Feb 2008 | by Media Week
for three months. This will feature videos and highlights of female athletes sponsored by the brand ...
Sport links with Nike for female push
12 Feb 2008 | by Media Week
for three months. This will feature videos and highlights of female athletes sponsored by the brand ...
Young females turn from Mail offering
20 Mar 2003 | by MediaWeek
Young females turn from Mail offering...to win young female readers, new National Readership Survey figures suggest. The recently ... of readers. However, among older female readers, the Mail dominates the market, with 16%, or just ... has 4.1 million female readers aged over 15, the Mail has 2.9 million and the Daily Mirror ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
