DLKW produces esure campaign
03 Aug 2001 | by JEREMY WHITE
. DLKW won the account for Halifax's new telephone and online insurance arm in June following a three ... . DLKW already handles the Halifax advertising account. ...
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DLKW spoofs Titanic in Halifax ad
27 Feb 2004 | by Mark Sweney
Halifax branch to set sail. Howard appears in a cameo role with a female colleague at the end ... campaign. There will also be in-branch activity. DLKW Dialogue, the agency's digital and direct division ... and media, said: "We have a big product launch which needed a big idea to support it and DLKW have delivered ...
Female finance on the up
29 Oct 1998 | by DANNY ROGERS
A report from Mintel reveals that there has been a huge rise in women having financial products in their own name since 1991. The greatest increase was for store cards (29% of women now hold one, up from 13% in 1991), although PEPs and pensions showed similar rises.
DLKW retains Halifax ad account
05 Aug 2008 | by Caroline Lovell
The pitch, handled by Agency Assessments, also involved DDB London, Fallon, TBWA\London. DLKW originally won the Halifax account in July 2000. Since then, the bank's advertising has become famous for its "cast of characters" campaign which saw staff members, such as Howard and the call-centre worker ...
DLKW sells for £38.2m
11 Feb 2005 | by Emma Barns
selling their agency to Creston Plc. The cash and shares deal could see Mark Lund, the DLKW chief ... between DLKW's 30 equity holders. Despite changing owner, the agency will continue to be run by the same ... -listed marketing services group. It owns five marketing companies, but DLKW will be its biggest shareholder ...
Birmingham Midshires job goes to DLKW
13 Dec 2001 | by SUZY BASHFORD
lender. DLKW triumphed after a three-way pitch, which involved incumbent agency Grey Worldwide ... and was carried out via the AAR. DLKW's brief is to flag up its buy-to-let mortgages offerings ... building societies. The move strengthens DLKW's ties with HBOS. It already holds the advertising ...
Bank of Scotland work goes to DLKW
21 Feb 2002 | by SUZY BASHFORD
HBOS has handed the 8m advertising account for Bank of Scotland business banking to Delaney Lund Knox Warren, ending speculation that it plans to scrap the Bank of Scotland brand. DLKW ... separate. DLKW already handles the above-the-line work for Halifax retail, Bank of Scotland retail ...
DLKW lands Intelligent Finance brief
26 Nov 2004 | by Emma Barns
The loss is a blow to CDD, which is left with only one major account, the £17 million Mercedes business. HBOS has slashed its spend on Intelligent Finance from £9 million to £4 million over the past year. However, the win means DLKW now handles the Halifax, Bank of Scotland, Intelligent Finance ...
DLKW rolls out Halifax work
25 Apr 2003 | by Rebecca Beer
, DLKW's deputy chief executive and managing partner, confirmed the bank's strategy is to alternate ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
