Alaska Travel Industry Association seeks agency for UK brief
20 Feb 2012 | by John Owens
The Alaska Travel Industry Association (ATIA) is on the hunt for a new agency to help promote it in the UK.
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Manchester City in agency hunt to promote Etihad Stadium
22 May 2012 | by John Owens
Premier League champions Manchester City have a search under way for an agency to promote their Etihad Stadium home.
DDS and Mediabank merge to create single agency system
26 Sep 2011 | by Mark Banham
Agency booking and measurement services Donovan Data Systems (DDS) and its main rival MediaBank, are to combine to form MediaOcean in a $1.5bn (£966m) merger to create a "single, neutral and universal operating system (OS) for advertising technology."
Royal Mail claims more than 14m items sent with DM support service
23 Jun 2011 | by Loulla-Mae Eleftheriou-Smith
Royal Mail claims that 80 advertisers have used its Advertising Mail service in just three weeks.
Royal Mail price hikes expected to hit DM budgets
22 Dec 2010 | by Ed Owen
of the price advantage for competitors and raise costs for DM campaigns. Campbell-Clause said: "Over ...
Search agency Tamar hires four new recruits
20 Aug 2010 | by Ben Bold
Search agency Tamar has made a number of appointments to strengthen its search and commercial teams, including the hiring of Colin Smith as associate director.
Virgin Media chooses Experian software for DM task
25 Mar 2010 | by Maisie McCabe
Marketswitch Optimization will provide Virgin Media with insight for Virgin to use in its direct marketing activity by analysing predictive models for each customer. The software then produces a mixture of DM communications which will best suit Virgin Media's business objectives and can be fed directly ...
Sponsorship agency partnership appoints Leung as MD
02 Mar 2010 | by Joe Thomas
LONDON - Generate Sponsorship's partnership with Helios Associates will be headed by Li Li Leung, who as managing director of Helios China handled several sponsors of the Beijing Olympic Games.
Welcome to DM bulletin from Brand Republic
14 Jan 2010 | by Daniel Farey-Jones
LONDON - Welcome to the DM bulletin from Brand Republic, a weekly round-up of direct marketing news
WPP to buy majority stake in Thai digital agency
30 Oct 2009 | by Staff
LONDON - WPP has agreed to acquire a 51% stake in Minteraction, a digital agency in Thailand, subject to regulatory approval.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
