29 May 2012
| by Nick Batten
's digital agency Essence, said: "We feel that this is the perfect environment to showcase the steps forward ...
16 May 2012
| by Mike Fletcher
This week, Ellie Edwards, managing director at WPP performance marketing agency Quisma, catches up...potential candidate.
Lunch is at Wild Honey with Matt Bush, head of agency sales at Google. We worked ...
18 Apr 2012
| by Matthew Chapman
, it is not one we will start tomorrow.
Clarke alluded to a shake-up of its agency arrangements, referring ...
agency review, the first of a decade. Quite simply, we need a different conversation."
Clarke ...
12 Apr 2012
| by Matthew Chapman
The supermarket's increased focus on Little Ones, which it launched in 2009, comes as rivals are courting mothers with projects including the Asda Mumdex research panel and a partnership between Waitrose and Mumsnet .
Strategic content agency Seven has redesigned the Little Ones site, which has been split ...
16 Mar 2012
| by Matthew Chapman
A Waitrose.com sponsored forum on Mumsnet asked users what they would most like their children to cook for them on Mother's Day.
Full-service agency Amp brokered the partnership, which will be ongoing. The agency will also develop a broader range of strategic partnerships to help drive customer ...
01 Feb 2012
| by Sarah Shearman
multimillion pound advertising business, agencies and marketers, whether reluctantly or not, have been forced ...
of agency executives to its Palo Alto headquarters to meet its top brass, and hosting a live event ...
19 Jan 2012
| by Sarah Shearman
The supermarket chain redesigned the George website at the end of 2011, enabling it to showcase more content.
Asda is now searching for an agency to scale up the content to deliver a "more ...
understood to be holding a pitch for a digital agency to work on a new financial services proposition ...
19 Jan 2012
and what will it deliver for us credit-crunched agencies and advertisers?
HTML5 is, not surprisingly ...
is likely to change.
Yet that isn't holding back our industry. More and more digital ad agencies ...
that the brands, advertisers and agencies that recognise fastest how to use HTML5 effectively will give themselves ...
05 Jan 2012
| by Daniel Farey-Jones
mother and baby fashion show that "nearly killed us", according to the agency's creative director....to the agency s decade-long relationship with Shop Direct, describing the awards as the "epitome of our ...
expectations.
According to Ian Bates, creative director at Indicia, the agency came up with an idea ...
22 Dec 2011
| by Nicola Clark
marketing agency Live and Breathe suggests that lavish Christmas windows are putting the theatre back ...