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film and media specialist TPR as its first agency.
will look at the future of the client/agency relationship; the temptation for clients to go directly to media owners; how clients are interacting with owners and agencies; what clients actually want from agencies; whether or not agencies need to be based in central London, and what media solutions have really ...
The move means that Hachette's book publishing companies, which spend 3 million on media, have consolidated their media requirements into Total Media. Hodder Stoughton previously used Manning Gottlieb OMD as its media agency, but will now work with Total Media on both traditional and online media ...
The agency will lead the comms effort as Noble prepares for his show Mindblender, which runs from ... the agency and Noble s agents PBJ Management with performers including Eddie Izzard and Lenny Henry ... . The agency has also been taken on by Mock The Week familiar face Milton Jones as he tours to more than 60 ...
Momentum UK, the integrated marketing agency, has been appointed to handle JK Rowling's latest...Replacing the incumbent agency, Adam Eve, Momentum has been briefed to define and develop ... users and create potions. Digital agency Th_nk continues to lead the development of the website ... for Momentum UK, said that Harry Potter is one of the "great cultural touchpoints" and the agency was thrilled ...
director of sponsorship agency Fast Track, says the key to such deals is for brands to add value ... partner at sponsorship agency Generate. 'This is down to the success of the sports in the UK, the standout ...
attracted the interest of 45 agencies, and is the first time a retainer brief has been put out to promote ... press. Leading the programme of profiling, media relations and brand activation will be the agency ...
of creative solutions and innovative platforms. "Working hand-in-hand with the client and agencies from ...
Four has acquired 60 per cent of the agency s equity, while shareholders including chief executive Dotti Irving and MD Liz Sich will retain 40 per cent. The agency will be renamed Four Colman Getty ... travel specialist agency BGB and opened offices in Edinburgh and Oman. Four Communications Group chief ...
. STRATEGY AND PLAN The agency pushed stories about volunteers and the organising committee before inviting ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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