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Tess Alps to become Thinkbox executive chair

29 May 2012 | by Maisie McCabe

fully resourced operation, ending its relationship with strategic marketing agency Ingram ...

EBay Fashion sponsors Marie Claire app

29 May 2012 | by Nick Batten

's digital agency Essence, said: "We feel that this is the perfect environment to showcase the steps forward ...

Bauer's Heat to produce 'dual viewing' shows for Channel 4

29 May 2012 | by Maisie McCabe

to life." Bauer Media was awarded the brief after Channel 4 and its media agency OMD a held a pitch ...

'Bigger. Fatter. Gypsier.' ads will be investigated by ad watchdog

28 May 2012 | by Sarah Shearman

was created by Channel 4 s in-house agency 4Creative, showed an image of traveller boys looking menacing ...

Total Media lands Random House and Transworld Publishers online accounts

28 May 2012 | by Nick Batten

The win builds on the independent agency's existing relationships with other companies in the Random House Group. There was no incumbent on the business and the appointment was made without a pitch Total Media will be responsible for managing digital display advertising across consumer sites ...

Scout Media hires former Radio Times ad director

28 May 2012 | by Nick Batten

following meetings with media agencies by Scout Media . The magazine has run four preview issues to date ...

Think BR: Launching Newsworks

25 May 2012 | by Rufus Olins

This has been a crazy week for us. On Monday the Newspaper Marketing Agency relaunched and changed its name to Newsworks. Those of you with experience in project management will know that this kind of operation always involves significantly more work than you thought and you always get surprises on the way ...

MediaCom partners with InMobi to develop mobile campaigns

25 May 2012 | by Arif Durrani

, to enable the agency to build and develop its rich media mobile advertising offering throughout Europe...The financial value of the partnership remains unknown, but the WPP agency will be using InMobi's ad creation platform Sprout to streamline the workflow involved in creating, distributing, and optimising HTML5 ad mobile campaigns. Sprout also offers its own reporting capabilities, including custom ...

Arena Media nets global City Index account

25 May 2012 | by Nick Batten

City Index claims to have ambitious growth plans for 2012 and has charged the agency with helping expand its customer base in its key markets. It is understood that Total Media has been the incumbent on the account since 2009 when it won a competitive pitch against Gotham Financial Services . Chris Armond ...

Trading places: this week's people moves

25 May 2012 | by Daniel Farey-Jones

Advertising David Howard , the co-founder of Johnny Fearless , has left the agency to join ... News , its new agency unit that launched to service the News International business. ( Campaign ... at the agency. ( Campaign ) Marketing Thomas Cook has appointed a new group chief executive, ending its ...

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