29 May 2012
| by Loulla-Mae Eleftheriou-Smith
.
The new ad, created by PR agency Taylor Herring, again features actor Julian Chagrin creeping down ...
".
The ad was created after the agency contacted Chagrin and conducted a national search for Philpin, who ...
29 May 2012
| by John Reynolds
The brand, owned by Tata Global Beverages, reintroduced the Tea Folk in 2010 after a 10-year hiatus. They returned with the endline, "That's better. That's Tetley".
The characters will feature less prominently in this campaign, with actors taking a more central role. The ads, by agency Dare ...
29 May 2012
| by Gordon MacMillan
, created by social agency Headstream, was whittled down from a crowd-sourced list of more than 300 ...
25 May 2012
| by Daniel Farey-Jones
that we are working with the best agencies to deliver our ambitions.
"The exercise is also in line with company policy to review media agency arrangements periodically." Unilever declined to comment on its US ...
24 May 2012
| by Hannah Crown
Splendid Communications has beaten off competition from four rival agencies to retain the Smirnoff...The global agency, which has held the UK brief since it was a start-up venture in 2003, held onto ...
as the lead PR and social media agency for Smirnoff vodka across Western Europe. In addition, Edelman has been ...
from an agency review led by the New York office for the vodka brand s global PR and earned media ...
24 May 2012
| by Sara Kimberley
agency arrangements in Western Europe....The Diageo-owned brand has contacted agencies directly about the review. The appointed agency is expected to work on digital and direct activity across the region, including in the UK.
TMW currently ...
advertising agency, has also created online activity as part of its broader campaigns.
Last year, TMW ...
24 May 2012
| by Sara Kimberley
Grey London, the incumbent, has declined to repitch for the account, ending its two-year relationship with the food company.
The agency has worked on the 4 million Ryvita ad account since June 2009 and added the digital and social media business last year.
Grey was subsequently appointed ...
23 May 2012
| by Loulla-Mae Eleftheriou-Smith
Delabri re joined Danone Waters three months ago from a marketing and innovation agency Pourquoi Pas, prior to which she held various senior positions at GlaxoSmithKline and Beiersdorf France.
Delabri re said she was intent on developing "touch points" with consumers across the UK for Evian ...
22 May 2012
| by Zaid Al-Zaidy, chief strategy officer, TBWA\London
: Top 20 recall (May 23)
Latest
May-16
Brand
Agency/TV Buyer
Recall
rank ...
22 May 2012
| by Loulla-Mae Eleftheriou-Smith
writer Mark Davies and art director Michael Kinlan from Leith agency worked on the campaign, while ...