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WPP buys into digital data agency Predictys SAS
29 May 2012 | by Matthew Chapman
WPP-owned database marketing company KBM Group has acquired a majority stake in France-based digital data agency Predictys SAS.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
