19 Dec 1997
| by RICHARD COOK
The financial services agency, Camp Chipperfield Hill Murray, is
relaunching to target the entire...The financial services agency, Camp Chipperfield Hill Murray, is
relaunching to target the entire services sector.
The agency, which was formed as Hill Murray in 1984, renamed itself ...
-the-line service embracing consultancy as well
as advertising. Dubbing itself the UK s only service brand agency ...
19 Dec 1997
| by MICHELE MARTIN
years in Hong Kong. Having run a
consumer electronics account across Asia at a top international agency...agency
and spent time at integrated shops, she thought she would be relatively
employable.
So ...
abandoned her plan to work for an advertising agency and took a job with
a below-the-line company instead ...
, last
week).
The organisation wrote to more than 200 agency managing directors
alleging ...
19 Dec 1997
| by MAIRI CLARK
FCA! has unveiled its first work for the Wales Tourist Board since
winning the account in July.
The agency, which took the business from Saatchi two hours and a million
miles away .
The pounds 5 million, three-year strategy is based on the fact that
people living in most major conurbations ...
12 Dec 1997
| by ROBERT GRAY
as regional businesses. That tag, they might assert
sniffily, belongs to agencies located in Northern...themselves
described as regional businesses. That tag, they might assert
sniffily, belongs to agencies ...
national credentials as strong as any
of those agencies based in London W1, SW1 or EC2. And in many cases ...
these agencies with a national outlook have chosen to
base themselves outside the capital vary. For some ...
12 Dec 1997
| by JEMIMAH BAILEY
the agency just two months after
launching its Italian operation....the agency just two months after
launching its Italian operation.
Herald recruited Fania from Hewlett Packard, where she was marketing
communications manager. Fania left the agency last week ...
managing director Paul Mathieu, but to Isabelle
Gallemaert, managing director of the agency s Paris ...
12 Dec 1997
| by JULIETTE GARSIDE
the US arm of the agency s web design
division, Netcoms. It will be run from H s San Francisco office...Jeff Raleigh, a senior consultant in corporate communications at
Hill and Knowlton is to launch the US arm of the agency s web design
division, Netcoms. It will be run from H s San Francisco office.
Netcoms clients include Schweppes, Shell and Roche. Netcoms chairman
Anthony Burgess-Webb said applying ...
12 Dec 1997
| by ALASDAIR REID
also
invited ad agencies into the IAG fold....measurement. It has also
invited ad agencies into the IAG fold.
The Institute of Practitioners ...
media agencies under the IPA
banner.
The European Magazine Publishers Federation has vowed ...
12 Dec 1997
| by SARAH DU HEAUME, managing director of J
is Catch 22. To book
media you need to be a recognised agency. To be a recognised agency you
need ...
a real show me the money attitude
to new media agencies. So, as a start-up, how can you get around
this?
Booking through another agency is one option, but this kind of menage a
trois ...
12 Dec 1997
| by JOHN OWEN
I got some flak a few months ago for saying that one of the rules
of the emerging new media would be that Websites are not for
marketing.
Web designers and ad agency Netties were aghast. The country s marketing
directors, however, appear to concur with my heretical sentiments, if a
report ...
12 Dec 1997
| by MAIRI CLARK
t
know.
The first thing the agency and the client wanted to do was educate the
people who were ...
to remove filters
