12 Dec 1997
| by JULIETTE GARSIDE
communications and media relations. It is
also reviewing all 57 accounts held by PR agencies outside the UK....communications and media relations. It is
also reviewing all 57 accounts held by PR agencies outside the UK.
The airline will review the past performance of all its agencies and
hold pitches in markets where it hopes to improve its
representation.
The agencies report to David Budgen, appointed head of international ...
12 Dec 1997
| by JULIETTE GARSIDE
Computer network company Digi International has hired Rumeur
Publique as its retained agency...Computer network company Digi International has hired Rumeur
Publique as its retained agency in France. The account is for
business-to-business communications and the previous incumbent was
Strategic Alliance. The switch follows a review conducted by Digi s
European PR manager Niek van Bemmel ...
12 Dec 1997
| by ROBERT GRAY
as regional businesses. That tag, they might assert
sniffily, belongs to agencies located in Northern...themselves
described as regional businesses. That tag, they might assert
sniffily, belongs to agencies ...
national credentials as strong as any
of those agencies based in London W1, SW1 or EC2. And in many cases ...
these agencies with a national outlook have chosen to
base themselves outside the capital vary. For some ...
12 Dec 1997
| by JEMIMAH BAILEY
the agency just two months after
launching its Italian operation....the agency just two months after
launching its Italian operation.
Herald recruited Fania from Hewlett Packard, where she was marketing
communications manager. Fania left the agency last week ...
managing director Paul Mathieu, but to Isabelle
Gallemaert, managing director of the agency s Paris ...
12 Dec 1997
Cereal market leader Kellogg has appointed its UK PR agency Hill
and Knowlton to work right across...Cereal market leader Kellogg has appointed its UK PR agency Hill
and Knowlton to work right across Europe, the Middle East and
Africa.
The move is a massive boost for the agency, which has ...
.
Previously it has been keen to maintain a de-centralised agency
structure, with various local agencies ...
12 Dec 1997
giant, is inviting pitches to find an
agency to handle its brand across Asia....Philips Consumer Communications, the mobile phones and pagers
division of the Dutch electronics giant, is inviting pitches to find an
agency to handle its brand across Asia.
Philips Asia/Pacific PR manager Isobel Cheng issued briefs within the
past few weeks to a handful of agencies ...
12 Dec 1997
Siemens Mobile Communications is searching for its first UK public
relations agency as it attempts...Siemens Mobile Communications is searching for its first UK public
relations agency ...
in the backs of taxis.
That idea was created by advertising agency FCA!, as part of a campaign
of taxi ...
from a dedicated PR agency.
We have aggressive sales targets which need support from public ...
12 Dec 1997
| by IAN DARBY
financial PR agency ahead of
its proposed pounds 4 billion flotation next spring....financial PR agency ahead of
its proposed pounds 4 billion flotation next spring.
Jean ...
to decide whether to appoint one agency to cover Paris and
London or to split the brief.
GEC ...
will be renamed Alsthom.
In the past GEC Alsthom has used agencies including Brunswick for
financial PR ...
12 Dec 1997
| by JEMIMAH BAILEY
The world s number one life science company, Novartis, has hired
two agencies to handle its group...The world s number one life science company, Novartis, has hired
two agencies to handle its ...
saw a total of ten agencies, four of which pitched for both
accounts.
Among the ten were ...
as
Novartis corporate agency on a global basis.
Novartis, which was formed after the merger of Ciba ...
12 Dec 1997
| by JEMIMAH BAILEY
is to leave the agency. He is being
replaced by Ferry de Bakker, B-M s president and CEO for Europe ....Burson-Marsteller s president and chief executive officer of
Asia/Pacific Peter Kingsbury is to leave the agency. He is being
replaced by Ferry de Bakker, B-M s president and CEO for Europe ...
of the agency, becoming
manager of B-M Netherlands in 1983, then president and CEO of B-M Europe
two years ...