Campaign unveils its first new-business sin bin this week - a selection of agencies which...Campaign unveils its first new-business sin bin this week - a selection of agencies which overclaimed the billings on certain accounts and, as a consequence, gained a higher-than-deserved position in last year s business performance league. We took the claimed figures for individual accounts ...
FCA! has unveiled its first work for the Wales Tourist Board since winning the account in July. The agency, which took the business from Saatchi two hours and a million miles away . The pounds 5 million, three-year strategy is based on the fact that people living in most major conurbations ...
the 190-strong chain s first brand-building campaign through recently appointed agency, Holder Henry ...
-Spink and BMP DDB, is said to be the only agency still in talks with BDB, a joint venture between Carlton...-Spink and BMP DDB, is said to be the only agency still in talks with BDB, a joint venture between Carlton ... . The agency is exercising its right to reclaim Wilkens 13 per cent shareholding after the network ... an executive from a US ad agency network as its new president. The individual is about to retire from his ...
will continue to be serviced by the individual agencies. However, traditionally these routes have commanded ... from both agencies. JWT s first work for the brand is expected to appear in the spring when ... and organisation. Neither agency was available for comment as Campaign went to press. P&O and Stena ...
s media buying agency of record and was closely involved in drawing up the 5Text marketing plan and defining the core target audiences for the new service. The two agencies are now working ...
Brief: Force positive reassessment of the brand Agency: Abbott Mead Vickers BBDO Writer: David ... manager Brief: Persuade mothers to give their children more milk Agency: BMP DDB Writer: Sean ... of marketing Brief: Communicate that sport is free on ITV Agency: M Saatchi Writer: Pete Cain Art ...
Manning Gottlieb Media has created a seven-strong management team to act independently of the managing partners, Colin Gottlieb and Nick Manning. This is a radical shift for the agency which has relied solely on the force of Gottlieb and Manning for pitches and negotiations. The exclusion ...
The way some creative directors carp on about other agencies best efforts in this column, you d...The way some creative directors carp on about other agencies best efforts in this column, you d ... of merchandise Agency: Claydon Heeley Copywriter: David Newby Art director: Rob Scott Tesco Metro ... across a variety of formats and typifies modern town-centre shopping Agency: Evans Hunt Scott ...
. They ll be the only ones. The agency, just in case you were wondering, is CM Lintas ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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