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Agencies to thwart Equity boycott

Agencies are arranging to shoot more TV commercials overseas in a bid to thwart the boycott...Agencies are arranging to shoot more TV commercials overseas in a bid to thwart the boycott ordered by Equity, the actors union (Campaign, last week). More use is expected to be made ... . The Institute of Practitioners in Advertising was this week organising advice sessions for agencies looking ...

STOP PRESS: PR agencies vie for Computing Awards

Three PR agencies are on the shortlist for the PR campaign of the year award at the Computing...Three PR agencies are on the shortlist for the PR campaign of the year award at the Computing Awards for Excellence, sponsored by Marketing. The agencies are Firefly, for work for Reuters, A Plus for its Taskforce 2000 campaign and Kinross and Render for producing a Computacentre survey ...

Shelter to flex its political muscles with new agency

Housing charity Shelter is looking for a public affairs agency to advise it on how to tackle...Housing charity Shelter is looking for a public affairs agency to advise it on how to tackle the new government. It is the first time in five years that Shelter has sought agency advice ... . We want an outside perspective on what more we should be doing, said Robinson. Agencies ...

PR EUROPE: PRAGUE - Informix shortlists two agencies

an agency because it wants to sell to the private sector. So far it has won most of its business from...is seeking an agency because it wants to sell to the private sector. So far it has won most of its ... an agency to create media contacts for them. ...

Attic Futura awards creative on titles to McWilliams agency

. The agency was appointed as a result of its launch work earlier this year for B, an upmarket glossy monthly ... . The agency is currently working on a press and poster campaign and what John McWilliams, its chairman ...

Agency sought for Barbican’s US culture festival

The Barbican Centre is looking for an agency to raise awareness of Inventing America, a year...The Barbican Centre is looking for an agency to raise awareness of Inventing America, a year-long festival celebrating American culture starting in January. Ruth Hasnip, the Barbican s director ... . The Barbican does not have a retained agency but since her arrival at the Barbican two months ago Hasnip has ...

Agency Takeovers: PR and ad firms can exist in wedded bliss - If Sir Tim Bell’s Chime

The PR world is accustomed to seeing advertising agencies swallow up PR agencies in multi...The PR world is accustomed to seeing advertising agencies swallow up PR agencies in multi ... ad agency HHCL and Partners proves correct, the boot next time around will be firmly on the other foot. But, should the deal go through, and the usual junior (PR) and senior (ad agency) roles ...

THIS WEEK’S BIG QUESTION: Is it wise to change a well-known agency name?

definite style and was known for expertise in the fashion and beauty sectors. But if an agency wants ... it. But if the reputation of the founder ceases to be representative of the agency as a whole ... not specifically linked with PR I think it s wise to extricate her image from that of the agency. ...

CAMPAIGN INTERNATIONAL: MEDIA OWNER PROFILE - Internal affairs come back to plague a revitalised Springer/Profits are up, but Springer must sort out Leo Kirch and the digital future. Alasdair Reid investigates

the company s half-year results in August. Profits for the first six months were up by 47.2 per cent to DM118...Jurgen Richter, chairman of Axel Springer, had every right to be upbeat when he announced the company s half-year results in August. Profits for the first six months were up by 47.2 per cent to DM ... for the year to 31 December 1996 were DM164 million on total revenues of DM4.4 billion WORLDWIDE ...

believes agencies may be selling themselves short He asks, why aren’t they charging

Over the years many of us have worked with a lot of agencies, manufacturing companies...Over the years many of us have worked with a lot of agencies, manufacturing companies ... numerate strategists, that manufacturers are all about unique product expertise and agencies unique creative thinking. All three are part of large and vibrant commercial sectors but agencies ...

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