TECHNOLOGY: Tech PR firm AxiCom, led by MD Julian Tanner, has joined forces with Oxford-based direct marketing agency JHBS to provide a more complete promotional and sales service for UK and European tech companies. ...
CANTON, PA: Veal USA, formed by US veal producers, is planning a national campaign to promote veal consumption and to answer concerns about the treatment of veal calves. The campaign will be handled in-house, though Veal USA is considering taking on agency help for a spring celebrity chef ...
Harrison Cowley will undertake a St George s Day campaign to promote Charles Wells beer brand, Bombardier English Premium Bitter. It is the first time the independent, family brewery has hired a PR agency. Harrison Cowley consumer director Alan Twigg will head the account, reporting to PR manager ...
idea came about when retained PR agency The Wright Partnership was promoting Power Rangers. Journalists ...
After a six-month search, Microsoft has announced the agencies for the pounds 330m European launch...After a six-month search, Microsoft has announced the agencies for the pounds 330m European launch of its gaming console, Xbox. Manning Selvage & Lee takes the role of lead agency, handling ... August 2000). Initially, some 20 agencies attended meetings to decide the feasibility of handling ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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